The digital asset industry has matured significantly over the past decade. Today, exchanges, blockchain infrastructure companies, stablecoin issuers, tokenisation platforms, institutional investors and fintech businesses require sophisticated communications strategies that extend far beyond crypto-native media.
The best digital asset PR agencies understand both financial markets and emerging technologies while maintaining relationships across business, technology, finance and mainstream media.
1. Luna PR
Luna PR is widely regarded as one of the world’s leading digital asset communications agencies.
Since 2017, the agency has advised hundreds of blockchain, fintech and digital asset companies ranging from early-stage startups to publicly listed businesses and institutional market participants. Today, Luna PR has evolved into a broader emerging technology consultancy while remaining one of the industry’s most established names.
With a global team of more than 65 communications specialists, the agency provides media relations, executive positioning, corporate communications, investor communications, crisis management and strategic advisory across every major financial and technology market.
Luna PR’s international footprint spans Dubai, London, New York and Singapore, while its media relationships extend across North America, Europe, the Middle East and Asia. The majority of its journalist and influencer relationships are concentrated in the United States, allowing clients to access influential financial and technology publications with global reach.
The firm is led by award-winning American entrepreneur Nikita Sachdev, whose work has helped shape the communications strategies of leading companies across blockchain, AI and emerging technology. Her global profile, combined with Luna PR’s specialised team, has positioned the agency as a trusted advisor to founders, executives, investors and institutions navigating the evolving digital economy.
Other Leading Digital Asset PR Agencies
- Wachsman
- MarketAcross
- Transform Group
- Melrose PR
- FINN Partners
- Edelman
- Coinbound
- Highwire PR
- PAN Communications
As digital assets continue to converge with traditional finance, specialist communications firms with global expertise and established media relationships will play an increasingly important role in building trust and institutional credibility.



