Naga Swetha Kattula is a seasoned technology leader, product development engineer, and Salesforce architect whose decade-long journey through the tech landscape exemplifies innovation, agility, and transformation. With over nine years of hands-on experience across top-tier enterprises like AT&T, Snap Inc., and Accenture, and ten Salesforce certifications to her name, Swetha stands at the intersection of enterprise systems and cutting-edge AI/ML solutions. Her leadership not only empowers teams but also drives digital modernization at scale, redefining what it means to deliver intelligent cloud-based solutions.
Early Life and Academic Foundation
Swetha’s academic path began in India at the SRK Institute of Technology, where she earned her B.Tech in Computer Science. Driven by a passion for software engineering, she pursued her Master’s in Computer Science at Southern Illinois University, Carbondale (2015–2016). Her time in academia was formative; she developed innovative projects like the Timesheet Application, Hunt the Wumpus game, and My Morris application, laying a strong technical foundation in web and mobile development. During this period, she also honed skills in data structures, object-oriented programming, and algorithm design, which further enriched her technical versatility and problem-solving capabilities.
Currently, she is enrolled in the Post Graduate Program in AI/ML at the University of Texas at Austin, a testament to her commitment to lifelong learning and staying ahead in AI transformation
Professional Journey
Swetha’s career trajectory is a blend of technical depth and strategic vision:
- AT&T (2025–Present): As a Senior Product Development Engineer, she is spearheading advanced Salesforce and OmniStudio solutions to automate communication cloud workflows and streamline sales processes. She is also deeply involved in CPQ implementations and production support, ensuring reliability in mission-critical systems.
- BestPegasus (2024–2025): Swetha merged Salesforce engineering with AI/ML capabilities, implementing fraud detection and automated case handling using Java Spring Boot APIs and Python-based models. Her leadership extended to team mentorship, cloud architecture design, and agile process adoption.
- Snap Inc. (2020–2024): She led the development of high-impact projects like the Business Help Site and Seller Help Site, which generated millions in revenue and served global clients. Swetha played a dual role as both lead architect and team mentor, blending deep tech expertise with stakeholder management.
- Healthgrades, Accenture, and more: From architecting Salesforce Health and Service Clouds to integrating external systems using Mulesoft and SAP, her work has spanned industries including healthcare, utilities, and finance.
Leadership and Innovation
Swetha’s leadership is deeply hands-on and visionary. Whether managing cross-functional teams or designing secure data architectures, her approach revolves around innovation with purpose. She emphasizes:
- Technical mentoring and onboarding of team members.
- Agile practices to deliver high-impact outcomes.
- Cross-system integration and intelligent automation.
Her forward-thinking mindset and collaborative leadership style have consistently empowered teams to build resilient, scalable solutions.
Notable Achievements
- 10x Salesforce Certified: Including Application Architect, AI Specialist, and Integration Designer.
- Global Platforms: Architect of customer-facing platforms used by millions at Snap Inc.
- Revenue Impact: Contributed to multi-million-dollar product pipelines by modernizing enterprise sales and support ecosystems.
These accomplishments highlight her ability to marry deep tech skills with tangible business outcomes.
Academic Contributions
Beyond industry contributions, Swetha is a published creator of web-based academic projects and an advocate for merging AI with enterprise cloud platforms. Her work bridges academic theory and real-world applications, from developing machine learning pipelines with PyTorch and TensorFlow to streamlining dataflows using AWS and GCP services. She also actively explores model optimization, automated deployment strategies, and end-to-end MLOps frameworks that ensure production readiness.
Her ongoing studies at UT Austin further reinforce her intent to shape AI’s practical deployment in scalable cloud environments, driving innovation and efficiency across diverse, data-intensive sectors.
Future Vision and Impact
Swetha’s influence is only growing. With ongoing work at AT&T and advanced AI/ML education in progress, she’s set to lead the next wave of digital transformation focusing on intelligent automation, ethical AI, and scalable platform architectures.
She envisions a future where AI-powered CRM ecosystems drive personalized, secure, and adaptive user experiences while remaining compliant and scalable. Her role as a technologist and visionary ensures she will continue to be a guiding force in enterprise innovation.
