Steinhausen, Switzerland, April 21, 2025 – TrustLinq, a Swiss-regulated crypto-to-fiat financial intermediary, is thrilled to announce Sharon Gal Franko’s appointment as its Chief Executive Officer, effective April 2nd, 2025. Sharon joins TrustLinq with 25 years of experience in global payments, fintech innovation, and strategic partnerships.
As the crypto-to-fiat payments sector faces current limitations of accessibility and usage worldwide, Sharon is looking to expand global adoption without integrating new processes. “I am truly honored and excited to lead TrustLinq on this incredible journey,” said Franko. “With the right vision, strategy, and execution, only the sky is the limit for us. We are paving the future of payments, making paying with crypto possible–everywhere.”
With over 25 years in the fintech industry, Franko has held executive leadership roles at top-tier financial technology companies, including Nium, where she served as the GM Israel and VP of Global Partnerships, Nuvei; dLocal; and EMS (Fiserv company). She has successfully led high-impact strategic fintech initiatives, spearheaded global growth efforts, and built meaningful partnerships that contributed to significant company success. Sharon sharpened her foundational educational experience with a Master’s degree, ultimately gaining a deep understanding of the payments ecosystem. Her experience and ability to scale businesses and drive innovation position Franko as the ideal leader to take TrustLinq to its next growth phase.
TrustLinq is challenging the notion of integrating new technology for cryptocurrency adoption by creating a bridge that makes crypto-to-fiat spending simple. Crypto holders can utilize their digital currency to pay for everyday goods and services, and merchants can retain their existing fiat payment infrastructure. As a crypto-to-fiat intermediary, TrustLinq strengthens its leadership with Franko as its CEO. She will lead further innovations of TrustLinq across the globe and help enable crypto usage across major merchants.
About TrustLinq
TrustLinq is a Swiss-regulated financial intermediary that bridges the gap between cryptocurrency and traditional finance. By offering secure, compliant, and globally accessible crypto-to-fiat solutions, TrustLinq enables crypto holders to use their assets in everyday transactions without requiring merchants to adopt digital currency.
For more information, visit www.trustlinq.com.
