All posts tagged "digital PR fintech"
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204Digital MarketingHow Industry Publications Help Fintech Startups Gain Recognition
Three engineers leave a bank to build an API that automates trade finance document verification. They spend fourteen months building the product,...
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217Digital Marketing
How Fintech Platforms Use Media Visibility to Drive Growth
A fintech startup spends eleven months building a compliance-ready lending API. The product works. The documentation is clean. The engineering team has...
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163Digital Marketing
The Role of Media Platforms in Fintech Reputation Management
A neobank processes a batch of international transfers three hours late on a Friday afternoon. By Saturday morning, screenshots of failed transaction...
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172Digital Marketing
Why Media Visibility Is Essential for Fintech Growth
Fintech companies with strong media visibility grow revenue 2.6 times faster than competitors with equivalent products but lower visibility, according to a...
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145Digital Marketing
The Role of Media Coverage in Fintech Brand Growth
When Stripe announced its $6.5 billion Series I raise in March 2023, the funding round generated over 2,000 media articles within 48...
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151Digital Marketing
Why Fintech Startups Need Strong Digital PR Strategies
In January 2024, the SEC approved 11 spot Bitcoin ETFs. Within hours, fintech companies that had prepared commentary were quoted in Bloomberg,...
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117Digital Marketing
How Fintech Startups Use Media to Build Trust
When Revolut applied for its UK banking licence in 2021, regulators evaluated the company’s financial controls, governance structure, and operational resilience. But...
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111Digital Marketing
The Role of Digital PR in Fintech Marketing
Traditional PR measures success in media placements and audience reach. A press release picked up by 50 outlets is a success. A...
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113Digital Marketing
Why PR Is Essential for Fintech Startups
Rippling raised its Series D at a $6.5 billion valuation in April 2023, during the worst fintech funding environment in a decade....
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101Digital Marketing
Why Media Presence Strengthens Fintech Brands
In 2015, Transferwise (now Wise) placed a full-page advertisement in the Financial Times that consisted entirely of data: a table comparing the...
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95Fintech Startups
Why Fintech Startups Invest in Media Exposure
In February 2015, Monzo did not yet have a banking license, a mobile app, or a single customer. What it had was...
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81Fintech Startups
The Role of Media Exposure in Fintech Investment
In October 2019, a relatively unknown British fintech company called Checkout.com closed a 230 million dollar Series A round at a 2...
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105Fintech Startups
How Fintech Companies Build Authority Through Media
In June 2019, Transferwise, now Wise, took out a full-page advertisement in the Financial Times that consisted entirely of a table comparing...
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84Fintech Startups
Why Fintech Companies Use Media to Build Credibility
In May 2020, during the first months of the pandemic, a small British fintech called Tide faced a crisis that threatened its...
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87Digital Marketing
How Fintech Startups Use Media Platforms to Share Innovation
Fintech startups that share product innovation updates through media platforms generate 3.2 times more qualified leads than those relying on product pages...
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93Digital Marketing
Why Media Visibility Is Critical for Fintech Startups
Fintech startups with consistent media visibility raise 2.3 times more capital and acquire customers at 41% lower cost than comparable startups without...
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87Digital Marketing
How Publishing Articles Strengthens Fintech Market Positioning
Fintech companies that publish at least eight articles per quarter achieve 2.9 times stronger market positioning scores than non-publishing competitors, according to...
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116Digital Marketing
The Role of Digital Media Platforms in Fintech Brand Growth
Fintech companies that maintain active presences across digital media platforms grow brand awareness 3.7 times faster than those relying on a single...
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121Digital Marketing
The Role of Industry Publications in Fintech Brand Building
Fintech companies that maintain a regular presence in industry publications generate 4.1 times more qualified leads than those relying solely on paid...
