Fintech News
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164The Role of Media Exposure in Fintech Investment
In October 2019, a relatively unknown British fintech company called Checkout.com closed a 230 million dollar Series A round at a 2...
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196
Why Fintech Thought Leadership Attracts Investors
In 2012, a venture capitalist named Nigel Morris published a detailed essay arguing that data science would transform consumer lending more profoundly...
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136
How Fintech Companies Establish Market Authority
In 2017, Ripple Labs faced a credibility crisis that threatened to undermine years of technical development. The company had built a cross-border...
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179
Why Fintech Founders Invest in Industry Publishing
In April 2014, Patrick McKenzie published a 4,000-word essay on Stripe’s company blog explaining why American businesses found it so difficult to...
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169
How Fintech Brands Strengthen Global Recognition
In December 2022, Wise ran what the company called the “World’s Most Transparent Billboard” campaign in downtown Manhattan. The digital billboard displayed,...
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148
The Importance of Reputation in Fintech Markets
On November 8, 2022, Binance CEO Changpeng Zhao posted a single tweet announcing that his company would liquidate its holdings of FTT,...
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156
How Fintech Startups Build Industry Trust
In August 2016, a startup called Wealthsimple ran an experiment that contradicted everything its competitors believed about acquiring high-net-worth customers. Instead of...
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158
Why Fintech Leaders Publish Industry Insights
In October 2020, Cathie Wood published a 15-page research paper through ARK Invest titled “Big Ideas 2021” that included a section predicting...
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226
How Fintech Companies Build Authority Through Media
In June 2019, Transferwise, now Wise, took out a full-page advertisement in the Financial Times that consisted entirely of a table comparing...
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200
Why Fintech Startups Invest in Thought Leadership
In early 2017, Kabbage co-founder Rob Frohwein faced a growth challenge that his company’s marketing team could not solve through conventional channels....
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145
How Industry Publishing Strengthens Fintech Brand Authority
In 2014, a compliance technology company called Comply Advantage published its first annual report on global financial crime trends. The report was...
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164
Why Fintech Companies Use Media to Build Credibility
In May 2020, during the first months of the pandemic, a small British fintech called Tide faced a crisis that threatened its...
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147
How Fintech Startups Gain Market Recognition Through Publishing
In 2016, a Dublin-based regulatory technology startup called Fenergo had a problem that many enterprise fintech companies share: despite serving some of...
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213
Why AI Is Becoming Core Financial Infrastructure
AI is becoming core financial infrastructure as every major bank, insurer, asset manager, and fintech company embeds machine learning into its fundamental...
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255
How AI Is Enhancing Financial Personalisation
AI is enhancing financial personalisation as banks and fintech companies use machine learning to deliver tailored products, recommendations, and experiences to individual...
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205
Why Predictive Analytics Is Transforming Lending Decisions
Predictive analytics is transforming lending decisions by enabling lenders to forecast borrower behaviour with greater accuracy than traditional credit scoring. A 2024...
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263
How AI Is Enabling Real-Time Financial Insights
AI is enabling real-time financial insights that allow banks, traders, and consumers to make decisions based on current data rather than historical...
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182
Why Financial Data Analytics Is Becoming a $100 Billion Industry
Financial data analytics is becoming a $100 billion industry as banks, insurers, and asset managers invest in tools that extract value from...
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266
The Rise of Data-Driven Fintech Platforms
Data-driven fintech platforms are reshaping financial services by using large-scale data analysis to deliver personalised products, automate decisions, and identify market opportunities....
