The ongoing COVID-19 pandemic has spelled the end of many brick-and-mortar businesses. Big companies turn to their reserves to shoulder the damage...
To the uninitiated, a Content Management System (CMS) might not sound quite as important as it actually is. A CMS is a...
Many of the companies which were having traditional grocery stores are transforming themselves to a digital platform and this evolution is remarkable...
All business owners know how important it is to have a positive and strong online presence. In the last 20 years, marketing...
The world of business loves a good success story for many of the same reasons as everyone else. The success of others,...
Existing social media platforms have no interoperability whatsoever. Users are restricted to only one platform at a time and can’t enjoy the...
Becoming a tech entrepreneur is pretty easy. Becoming a successful tech entrepreneur is a bit more difficult. Entrepreneurs have a creative mindset....
At the beginning of 2020, most of the world had relatively stable jobs, secure housing, and enough money to put food on...
Saurabh Kumar, WhatsApp’s Lead Decision Scientist, has revolutionized the company’s marketing strategy through innovative data analytics. His role in developing WhatsApp’s first-ever...
Modern workplace environments are as diverse and flexible as ever before, opening an endless field of possibilities for the pickiest workers out...
In contrast to what we perceived as a passing cloud for the world businesses, the pandemic has done worse. Not only us...
How does a person go from living in a one-bedroom apartment with five other family members, while working a minimum wage job,...
Marketing has always been about influencing people. The power to convince people can help a product or a service increase its sales...
The sales funnel is one of the core concepts in the realm of digital marketing. It’s something you’ve probably heard multiple times...
It is the year 2020, and technology is currently used in creative ways that some may have never imagined. The real estate...
One of the purposes of many entrepreneurs is to expand their business. Crossing borders with your company and being recognized internationally can...
“How will I use this after college?” It’s a question numerous students ask over the years. And though the question, or ones...
No matter which industry you work in, it is likely that data is your most essential resource. Not only does data inform...
In the fast-paced world of business, where the stakes are high and requirements are constantly changing, consistency is key. This is where...