Hey there! Ever feel like you’re missing out when you see all those fancy notifications popping up on websites?
You know the ones I mean: “Sarah from Chicago just purchased…” or “14 people are viewing this product right now!”
Well, those are social proof tools in action, and they can be seriously powerful for boosting your website’s sales and signups.
See, the thing about us humans is that we’re social creatures.
We trust what other people say and do. So, if we see that a bunch of folks are already buying from a website – our brains tell us that it must be good! It’s that whole fear of missing out thing (FOMO).
So, if you’re ready to tap into the power of social proof to get more sales, this post is for you.
I’ll show you my top five favorite tools and even throw in a few sneaky strategies to take your results to the next level.
1. WiseNotify: The Social Proof Powerhouse
Ever want to show off those awesome customer reviews or highlight a sweet sale? WiseNotify is the tool for the job. Here’s the thing I love most: it’s super versatile. Here’s what you can do with it:
- Live visitor count: Show how many people are checking out your site right now (creates that sense of urgency).
- Recent sales notifications: Let everyone know when someone bites the bullet and makes a purchase.
- Review notifications: Get those 5-star reviews popping up on your site to build instant trust.
- And the list goes on: Seriously, you can show off sign-ups, YouTube subscribers, coupon code usage… the works!
The best part is how customizable everything is. Want those notifications to be hot pink with sparkles? You got it! 😉
2. Proof: When You Want the Classics
Proof is another heavy hitter in the social proof world. They’ve been around for a while and have tons of happy customers. Here’s why they’re awesome:
- They make setup a breeze: Even if you’re not a tech whiz, they’ve got you covered.
- “Hot streaks”: Show when you’ve got loads of sales in a short period, seriously cranking up the FOMO factor.
- Visitor count: Similar to WiseNotify, lets you display the number of active visitors.
While Proof offers a lot of the same core features as WiseNotify, you’ll find the design and customization options are a bit more streamlined.
3. Fomo: Perfect for Simplicity
Want something easy to set up and get going? Fomo’s your friend. It excels at the essentials:
- Recent orders: Showcase sales as they happen.
- Trust badges: Throw in those “verified” logos from trusted payment providers, etc.
- Reviews and testimonials: Nothing fancy here, but sometimes simple is best!
Fomo’s all about keeping things streamlined. If you’re in a hurry to just get some social proof going on your website, they’re an excellent option.
4. TrustPulse: The Conversion Booster
Here’s where TrustPulse really shines: real-time purchase notifications. Yup, as soon as someone buys something, BOOM, a little notification pops up. This stuff can be conversion gold. Plus, they offer:
- On-fire notifications: Show when there’s a bunch of people taking action on your site in a short period of time.
- Streaks: Display a counter of how many people have taken action recently.
If you run an e-commerce store or offer something people tend to purchase on the spot, TrustPulse is worth its weight in gold.
5. UseProof: Great for Enterprise
If you’ve got a big operation and need advanced features, check out UseProof alternative. Here’s why they stand out:
- A/B testing: Test which notifications work best to maximize those conversions.
- Detailed analytics: Get super granular about what’s working and what’s not.
- Enterprise-level features: For those of you managing a whole bunch of websites.
UseProof definitely caters to a more corporate crowd. If you need serious analytics and testing muscle, they’re the way to go.
Bonus Tips to Maximize Your Social Proof Power
Alright, now that you know the best tools, let’s get a little strategic:
- Placement is key: Don’t hide those notifications! Put them on your most important pages.
- Target, Target, Target: Show the right notifications to the right people. Someone eyeing up a product? Show reviews of that specific product
- Don’t forget about design: The notifications should fit your website’s style.
Let me know which tool YOU decide to try!
Author Bio:
Krunal Vaghasiya is the founder of Wisernotify. A marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves posting insightful posts on online marketing software, marketing automation, and improving conversion rates.
