Technology

From TikTok to Tech: Nicki Baber Transforms Ghost Hunting into a Thriving Digital Empire

TikTok to Tech

Los Angeles, CA – August 28, 2025 – Nicki Baber, the paranormal storyteller who has captivated over 7.4 million TikTok followers with her spine-chilling tales and ghost-hunting adventures, is redefining the creator economy by building a multifaceted digital brand empire. Under her innovative Banshee Society banner, Baber is seamlessly blending viral storytelling, cutting-edge technology, and a passionate community to elevate supernatural entertainment into a global phenomenon.

Baber’s journey began on TikTok, where her haunting storytimes, eerie makeup transformations, and immersive paranormal investigations struck a chord with millions. But she quickly recognized that her audience craved more than fleeting scares, they sought connection, mystery, and a shared experience. This insight gave birth to The Banshee Society, a digital community that functions as a “secret club” for fans. Through exclusive rituals, cryptic codes, and immersive content, Baber has fostered a loyal following that thrives on engagement and intrigue, spanning platforms like YouTube, Instagram, and beyond.

At the heart of her expanding empire is her recently launched podcast, Make You Scream, which premiered this summer to enthusiastic acclaim. Available on Spotify, Apple Podcasts, and YouTube, the weekly series dives into the shadowy world of haunted rituals, urban legends, and fan-submitted ghost stories. Each episode, released every Monday at 1:00 PM EST, combines Baber’s signature storytelling with meticulous research and her own paranormal encounters, creating an audio experience that is as gripping as it is unsettling. The podcast has quickly become a cornerstone of her brand, drawing in both longtime fans and newcomers eager to explore the supernatural.

“Ghost stories are more than just tales, they’re a universal thread that connects us through curiosity and wonder,” Baber explains. “With platforms like TikTok and podcasting, we can transform these timeless stories into immersive, global experiences that resonate with millions.”

Baber’s vision extends far beyond social media and audio. She is pioneering the intersection of storytelling and technology with ambitious ventures into digital innovation. Looking ahead, Baber is collaborating with her team to develop a ghost-hunting app, poised to revolutionize how fans engage with the paranormal. This app promises to blend interactive storytelling, community features, and real-time investigation tools, further cementing her role as a trailblazer in digital entertainment.

By leveraging the creator economy, Baber is proving that even niche passions like ghost hunting can evolve into sustainable, scalable brands. Her ability to merge authentic storytelling with innovative technology has positioned her as a pioneer in the digital evolution of supernatural content. From TikTok videos that spark viral trends to a podcast that delves into the unknown, Baber is crafting a universe where fans don’t just consume content, they become part of the story.

The Banshee Society is more than a brand; it’s a movement that invites fans to explore the unexplained together. Whether through a chilling podcast episode or the promise of a groundbreaking app, Baber is redefining what it means to be a modern storyteller. Her work resonates with a generation eager for connection, mystery, and the thrill of the unknown, making her a standout figure in both the paranormal and digital landscapes.

Make You Scream is now streaming on all major podcast platforms, with new episodes dropping every Monday. For more information about Nicki Baber and her growing empire, visit www.makeyouscreampodcast.com.

About Nicki Baber
Nicki Baber is a visionary TikTok creator, podcaster, and paranormal storyteller with a global following of over 7.4 million. Through her Banshee Society, she has built a vibrant community united by a love for the supernatural. Blending storytelling, technology, and fandom, Baber continues to push boundaries across social media, podcasting, and beyond, establishing herself as a leader in the digital evolution of entertainment.

Media Contact
The Make You Scream Team
Email: Press@Makeyouscreampodcast.com
Website: www.Makeyouscreampodcast.com

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