In 2024, creating a website will not be enough to expand your business reach. If you still believe in myths that are lying around on the internet. These false facts can hurt your revenue badly. However, with so many web design myths busted everywhere, it doesn’t mean that everything is true.
The more you scroll, the more you will find a lot of vague information about web design myths. Vague information will only waste your time and resources on a site that doesn’t even deliver clarity on the topic. And we are sure that you don’t have a lot of time to spend researching.
This is why we have collected the top 10 web design service myths in Australia you should know when designing a website for your business.
Top 10 Web Design Myths You Need to Know
Here is a list of some common website myths that you need to know. Read on to save your time and resources.
You don’t need a mobile version of your site
If we show you two websites on a mobile phone, one website works smoothly and looks well. While the other one neither has a good interface nor functions properly.
From the two website pages attached below, which one will you choose?
The first one, of course.
Do you know why? Just because of its easy, mobile-friendly interface.
57.8% of global internet traffic comes through mobile, while few come from tablets, with 2.04% of total online traffic. If your website doesn’t function well on their screens, you can miss this major traffic by ignoring the mobile-friendly aspect of your website.
So, this potential audience will head towards your competitor’s website, and we are sure that you will not want it to happen.
When hiring someone or an agency for web design, try not to overlook this aspect and make it accessible to all screens your audience might be using.
Homepage Is the Most Important Part of Your Site
According to this web design myth, web design only needs to revolve around the homepage. As previously, the homepage used to serve as a navigational hub with links to all the other sections for visitor’s ease.
However, user behaviour has been shifting seismically, with a growing emphasis on SEO and digital marketing.
Do you know that over majority of the visitors want to get your business contact details on the homepage of your site? Otherwise, they can leave your site. These numbers represent the interest of your audience in using the homepage to learn about your business or navigate to other pages of your site.
Sometimes, visitors may come from social media links and land on other pages of your site. This rise in the usage of social media for website business visibility has changed the mentality of giving importance to the homepage only. Now, businesses tend to give equal importance to each page.
Every user likes Dark Mode
Dark mode isn’t everyone’s cup of tea. But most people assume that their users will prefer dark mode. However, that’s not the truth. Tech-savvy users might adore dark mode, but it isn’t everyone’s choice. While it is becoming popular among tech-savvy people, not everyone feels the same way.
You may find it strange, but dark mode only suits a few websites. Sometimes, it makes it difficult to read text or even find UI elements. So, it’s better to go for things that match the interests of your niche audience and help your business.
People want loads of content
The main goal of any user is to get what they want without scanning every line on your website. So, the website myth about pleasing users with lots of content will not work until or unless you are a writer and want to impress your audience with your writing skills.
However, you still need to have concise, short, and jargon-free content that clarifies your audience’s query or helps them instantly. Otherwise, your audience will end up going to your competitor’s website to fulfil their intent.
SEO comes after the website is designed
Some people think that SEO is something that can be done once the design process is completed. However, this isn’t true. The truth is that SEO elements should be integrated into the design process. Elements like the site, content placement, and URL hierarchy can impact rankings on search engines.
Adding lots of aid will monetize your site
Ads, either in pop-up forms or listed on the website page, can interrupt the user or even irritate them. This is why 530 million mobile users and 290 million desktop users use ad block extensions for less interruption. This is why generating potential revenue via ads is becoming more difficult day by day. However, there are other ways to generate this, like through affiliate marketing.
Note: Adding lots of ads to your site can also disrupt its loading time which in return can reduce its responsiveness. This is why utilizing other options for monetization is also essential.
A cheap web design is good enough
Some start-up owners think that going for a cheap website design is a suitable option for their startup.
But suitable enough for what?
Yes, cheap websites or website building services do help, especially for those with hobby businesses or startups. But it does come with downfalls. The most essential thing that these cheap web design services lack is support. And often, they provide template designs that aren’t tailored to your business. So, this is why it’s preferable to get help from an experienced web development company in Melbourne to get help with your design needs. Investing in the design and development of your website, along with other critical components like SEO or content, will never go in vain.
The 3-Click Rule is for all
The idea behind the 3-Click Rule is to make data accessibility easier. It suggests that users may feel exhausted if they cannot proceed to their desired page in three clicks. And it even applies to some extent. After all, the goal of UX is to improve usability. However, we cannot apply this rule to every site. And to be honest, sticking to this rule may make it frustrating for some users.
When can you apply the 3-Click Rule?
When you are making a purchase on a new website or purchasing something that may need your confirmation, the 3-click rule will work well by showing the screen for confirmation and details.
This means more clicks can be significant sometimes, especially when they inspire trust.
When are fewer clicks better?
Fewer clicks work better where additional clicks don’t make any sense. So, in order to avoid repentance and to add value, fewer clicks are preferred.
Amazon’s one-click feature also does wonders because it allows users to choose from two options. Either they want to proceed with one click or need to add it to the cart.
We can also take it as an example of how one can avoid cart abandonment issues and reduce purchasing barriers.
A good-looking website is enough to increase traffic
Some owners often command web design services that our primary goal is only the looks of the website. We need to boost traffic. However, that is not true. Many factors contribute to website effectiveness, like:
- Domain name
- Hosting provider
- Quality content
- User-friendly and accessibility to a wide range of users
In short, it’s not the looks that increase traffic. Other things also work side-by-side to increase the visibility of your site.
If I like it, everyone will.
This is a common yet harsh truth that many start-up owners learn the hard way. The myth that if I believe it, everyone will like it doesn’t help with ranking factors or making your website pleasant and responsive.
Remember that the website is built according to the target audience, like:
- things they need,
- what they want,
- which fonts they will like or make it easier for them to review,
- whether a dark mood suits them or not, etc.
Sometimes, their tastes differ from your perspective on what your website should look like. In the end, it’s always best to get it done by experienced professionals who know how to make your website a complete package for your audience.
In a nutshell
In short, in a society where so many myths are being normed by so many individuals, it’s essential to be informed of these web design myths so as not to make mistakes that will cost your business. However, it is advisable to get help from a professional website design company as they know best how to tailor your website according to your audience and your niche.
And once the website goes live, your responsibility won’t end there. After that, you need to be more careful with the information, prices, or plugins. You need to ensure that all of these are working properly and are updated.
Remember, if you don’t keep up with these trends, someone else will take your position, and you will be left behind. After all, abandoned sites negatively affect search rankings.