Sonos is announcing that its “most desired product ever” will be “coming soon” on May 21st (this Tuesday), in emails and on social media.
TakeAway Points:
- Sonos has been hinting through emails and social media that its “most desired product ever” will be “coming soon” on Tuesday, May 21.
- The headphones may be coming sooner than June.
- Preparations are also underway at Sonos for the June release of Roam 2. With a colour-matched “Sonos” and a dedicated Bluetooth connecting button, that speaker will have an almost identical appearance to the original Roam and Roam SL.
Sonos’s New Headphones
Although Sonos had previously stated that the Ace would be released in June, it appears that the headphones will arrive earlier given the company’s use of the phrase “most desired” and the fact that authorised dealer Schuurman has just started selling the headphones.
A release this week might assuage some of the criticism directed at Sonos for the release of its new app earlier in the month. The app lacks important functions like a sleep timer and those connected to managing local libraries, despite being developed allegedly in part to support the Sonos Ace. Additionally, it can take months for the software to reintegrate those functionalities.
Actions for Possible Debut of New Headset
According to the report, preparations are also underway at Sonos for the June release of the Roam 2. With a colour-matched “Sonos” and a dedicated Bluetooth connecting button, that speaker will have an almost identical appearance to the original Roam and Roam SL.
Despite all of its positive features, the original Roam had a few frustrating flaws, such as the need for Wi-Fi configuration prior to using Bluetooth and an awkward connection procedure even when it was possible to utilise Bluetooth.
Apart from the Roam and Ace, the business is not expected to make many announcements this week. There are rumours that Sonos is getting ready to launch a TV streaming gadget, but not before the end of the year, at the latest. The rumoured Sonos Arc soundbar is also subject to this.
And it appears likely that the next Sonos Sub or the business-focused Era 100 will be its “most desired product ever.” The headphones are the most logical choice and would introduce the corporation to the first of four new product categories.
About
Sonos, Inc., is an American company that makes audio equipment, and its main office is in Santa Barbara, California. John MacFarlane, Craig Shelburne, Tom Cullen, and Trung Mai launched the business in 2002. Since 2017, Patrick Spence has served as its CEO.
More than 100 businesses that provide music services, such as Pandora, iHeartRadio, SiriusXM, Apple Music, Spotify, Tidal, MOG, QQ Music, and Amazon Music, are partners with Sonos. The three main speech assistants are compatible with Sonos products: Apple Siri, Google Assistant, and Amazon Alexa, although the latter is only enabled through the Apple Home app at the moment. To add a music-specific assistant to its devices, Sonos purchased Snips SAS, a privacy-focused AI voice platform for connected devices, in 2019.
