The New York Giants and Crestron announced a ground-breaking alliance that elevates both companies to the pinnacle of their respective industries by fusing football excellence with technologically advanced business operations.
TakeAway Points:
- The New York Giants and Crestron partner to fuse football with technologically advanced business operations.
- The Giants Draft Room is now a model for cutting-edge technological integrations, having gone from manual magnets to Crestron-controlled screens.
- Crestron is also launching a collaboration that pays tribute to the team’s history while looking to the future.
New York Giants and Crestron Collaboration
Establishing the benchmark for intelligent business solutions that enable organisations to do more, Crestron is a leader in technologies that break down barriers to connection, collaboration, communication, comfort, and control.
Crestron and the Giants, two family-owned businesses that are located in the same backyard, discovered similarities in their organisational structures and methods of operation, leading to a collaboration that will inspire and uplift both organisations.
“The Giants are a championship-caliber organization with a storied history, which means the tools and resources they leverage must meet the demands of a high-performing sports team week in and week out,” said Dan Feldstein, Crestron CEO and President. “The team had a clear vision for how streamlining their processes and digitally enhancing their draft room could support their operations year-round, and Crestron is proud to support that endeavor.”
“When we discussed our individual business goals, it was clear that both of our visions for the future were aligned,” said Jessica Slenker, Senior Vice President of Corporate Partnerships at the New York Giants. “Being able to utilize Crestron’s innovations in our building has not only made an immediate impact on the way we work but has also energized our quest to elevate and evolve our football and business operations.”
The Draft Room
As the Giants’ technology partner, Crestron collaborated with the team to completely revamp the draft room, which serves as the focal point of all football operations and the location of some of the most important and game-changing choices in Giants history. The Giants Draft Room is now a model for cutting-edge technological integrations, having gone from manual magnets to Crestron-controlled screens.
Ty Siam, Giants Director of Football Data & Innovation, worked alongside Crestron to digitize and modernise the draft room. “Working in a sports business, we are always looking to separate ourselves from the rest and gain competitive advantage by creating a collaborative and highly functional working environment. Crestron’s technology solutions have exceeded our expectations, and we could not be more thrilled to partner with Crestron,” said Siam.
“The transformation in the draft room has been incredible, but it was the planning process and implementation of the technology solutions that was most impressive,” said Joe Schoen, Giants General Manager. “Solutions that we thought were not possible were made possible by Crestron and it has completely streamlined and simplified our operation. To think that in years past scouts would be tediously lining up magnets on a board, and now we power on a screen and have everything we need at our fingertips… the modernization is invaluable.”
Crestron control solutions and the DigitalMedia content distribution platform serve as the backbone of the draft room year-round, empowering the discussions that support the Giants through major season and off-season milestones. The transformation of this space has streamlined data analysis and made information more readily available to efficiently make calls when it matters most. A consistent approach means the team classrooms and auditorium also benefit from reliable technologies that keep the team on schedule, regardless of the task at hand.
Crestron Launches Collaboration to Celebrate Golden Jubilee
In celebration of the Giants’ one hundred season, Crestron, which recently completed fifty years in business, is launching a collaboration that pays tribute to the team’s history while looking to the future. The Giants, who were established in 1925, have always been at the forefront of football innovation, and their collaboration with Crestron will further increase their ambition to use cutting-edge technology to set industry standards.
As the Giants Draft Room’s presenting sponsor, Crestron will be completely incorporated into all Giants digital marketing and social media, as well as into TVs, pylons, and in-game video boards. Additionally, Crestron will be the presenting sponsor of the Giants “Sights and Sounds” video feature that airs after every Giants game, in addition to the Giants Mock Draft Tracker.
“Whether it’s choosing a first-round pick on draft night or making roster decisions ahead of the season, these are critical moments that require ample preparation and careful deliberation,” said Crestron EVP of Global Marketing Brad Hintze. “The draft room is the hub for many of these activities and Crestron met the demands of this impactful space. We are looking forward to backing the organization for their current needs and supporting them through any evolutions down the line.”
