Press Release

WOM Protocol launches on the DOEX Exchange

WOM Protocol Pte. Ltd. – Singapore: Web3 martech solution, WOM Protocol, announces its launch on DOEX Exchange. The new listing will enable the trading of the WOM (word-of-mouth) token. WOM provides martech tooling for aligning the interests of users, platforms, brands and creators – targeting the $521 billion annual digital marketing spend and core revenue stream for content platforms, which is advertising.

The new WOM listing on DOEX:

Trading pair: WOM/USDT

Depositing Time: 18:00, September 27, 2022 (UTC+8)

Withdrawal Time: 18:00, September 28, 2022 (UTC+8)

The WOM Protocol enables creators and content authenticators to monetize their authentic word-of-mouth recommendations, while simultaneously giving brands/advertisers access to this UGC for replacing ads. In addition, publishers and social networks are rewarded for displaying the WOM content instead of ads. WOM has a decentralized peer to peer review system integrated, ensuring all content is earning once it passes the rating for its quality. Advertisers get access to validated content for marketing and sales conversion.

Currently, the protocol is integrated in its self-developed apps, the social commerce app YEAY and the “TikTok of Crypto” app BULLZ. Being live and tested, WOM Protocol is now scaling to further integrate into more platforms, websites and apps. The organic demand from brands to utilize WOM tokens for authentic word-of-mouth content is already seen, including various campaigns for web3 projects like EuroReels, ROCKI, Jigstack and more.

WOM Protocol is on the forefront of delivering tooling to help all sorts of creators, gig seekers and platforms to monetize user-generated content (UGC) in a new way. Melanie Mohr, Founder and CEO of WOM Protocol: “The infrastructure of the WOM Protocol is built on the fundamentals of a decentralized MarTech solution. This enables creating a sustainable token economy, giving brands and advertisers access to their real product fans. Staking mechanisms are built within the protocol to increase reputation and earnings in a natural way, while ensuring the quality of the content and authentication process.”

-ENDS-

About the WOM Protocol

WOM (word-of-mouth) Protocol is a blockchain-based protocol that gives brands, content creators, publishers, and social networks a way to monetize word-of-mouth recommendations on any website, app or platform. WOM is backed by seasoned investors from around the globe. For more info about WOM: https://womprotocol.io

About DOEX Exchange

Founded in Singapore, DOEX is an innovative digital asset international platform, providing trading and investment services between a variety of digital assets, and one-stop crypto asset services including mainstream spot trading, deep liquid futures market, and high-yield digital wealth management, etc. For more information about DOEX: https://www.doex.com/

 

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