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What Is Webflow and How Does It Work?

Webflow is the go-to software for those who are not as tech-savvy. Easy to use, intuitive, and customizable, it enables the creation of a website without any coding skills. We’ll explain how it works and how it stands out from other online creation platforms.

What is Webflow?

A Simple and Efficient CMS

Webflow is the platform that gives users the possibility to create and customize their website while controlling every step. It allows for the design of a web page that mirrors its creator; the platform offers an almost exhaustive range of customization tools and lets the creator choose the design of each of its modules (title, text block, image, video, etc.).

The site is user-controlled but willingly supports beginners who wish it: an opportunity to progress on a single program without having to switch software when their skills surpass the platform’s capabilities.

No coding required: Webflow’s “drag-and-drop” system allows users to build their website without worrying about coding constraints. Thus, Webflow becomes the must-visit site for web designers, whether beginners or experts.

Who is Behind Webflow?

Like many great ideas, Webflow was born in the United States. Created by Vlad Magdalin, Sergie Magdalin, and Bryant Chou, the software was launched in 2013 and now boasts over 3.5 million users; a figure that can give confidence to those wanting to start using the platform.

To build your website with a professional, contact Agence No Code, a Webflow Agency

How Does Webflow Work?

Getting Started

To create a site with Webflow, you first need to create a Webflow account: you will be asked for an email address, a password, and a username. There’s a mini questionnaire that inquires about the industry, status, web development skill level, and user expectations, aiming to offer a guiding thread to beginners later on.

Registration then proceeds by choosing a free or paid subscription: we advise all users, whether beginners or experienced, to opt for the free plan that allows for a good grasp of the software while giving you time to consider whether it’s worth investing in the platform.

For the Novice User

Webflow’s strength lies in having created a comprehensive software without intimidating beginners. You can trust the intuitive templates that cover almost all types of websites, which can be sorted at selection based on what you’re looking for (pop, dark, clean, etc.).

For those who prefer a more structured approach, there’s the “Webflow University” section offering free, high-quality articles and video tutorials covering a wide range of design/creation themes (animations, e-commerce, typography, etc.). Webflow is designed to guide beginners through the constantly changing digital universe.

For the Experienced User

Thus, Webflow has managed to cater to novices while being a vast playground for experienced users. They offer more than just the option to choose bold, italic, or underline: the range of choices extends far beyond, to infinity.

Webflow introduces its visual web design tool that automates HTML and CSS coding during creation/modification; ideal for those who want to skip the drudgery of coding lines.

With its own hosting system, content management, and the ability to create e-commerce, Webflow aims to cater to professionals: a message well received by large brands like Dell, Rakuten, and Zendesk.

Now that you know the basics of the Webflow website creation software, our best advice is to list what has caught our attention.

Key Takeaways from Webflow

  • Ease of Use: With its CMS and Editor tool, it’s a great software for those wanting to create their website without worrying about web development’s technicalities; reassuring for non-experts eager to start. No need to search for YouTube tutorials to learn how to use the platform you’re faced with.
  • Full-Featured: The platform is designed for all creators, all levels of expertise, and all types of websites. Although the tool’s strength lies in customizing one’s website by bypassing coding, developers have the option to delve into code writing if they wish to add new animations, make graphical changes with CSS, or enhance SEO with HTML.
  • (Almost) Free Software: Registration and getting started with Webflow are entirely free. Paid subscriptions are available for those who wish to host their website. It’s up to the creator to choose the offer that best suits them (individual or professional).
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