The waterproof speaker market is expected to reach US$ 12.2 billion by 2027, up from US$ 8.6 billion in 2022. The waterproof speaker market grew at a CAGR of 6.3 percent from 2013 to 2021, according to new research from Future Market Insights (FMI). The waterproof speaker market has a 5 percent to 15% market share in its parent market (the global speaker market).
2013-2021 Global Waterproof Speaker Market Outlook Compared to 2022-2027 Forecast
The fast adoption of 5G technology has increased the demand for speakers that support augmented reality and virtual reality. The fast speed of 5G technology will improve the user’s experience and, as a result, will play a significant role in boosting demand for speakers, particularly waterproof speakers.
As a result, throughout the forecast period, the waterproof speaker market is predicted to grow at a CAGR of 7.1 percent in terms of revenue.
Innovation in Design and Introduction of Smart Features in Bluetooth Portable Speakers
Globally, technological advancements are causing loudspeaker manufacturers to place a greater emphasis on product innovation and design, as well as putting on a show for potential customers to learn about their opinions on the product. To boost sales, manufacturers are including features like rhythmic lighting and longer battery life in Bluetooth speakers.
For example, Logitech International S.A. released the Ultimate Ears BOOM 3 and MEGABOOM 3 in 2018. These waterproof Bluetooth speakers have been revamped with a gorgeous two-toned, high-performance fabric suited for motorcycle jackets and fire apparatus.
Growth in Musical Collaborations with Music-Artists Creating Demand for Waterproof Speakers
Well-known musicians have a significant influence on music fans’ perceptions. As a result, waterproof speaker manufacturers are focusing on creating partnerships with musicians, DJ artists, and nightclubs to promote and improve their product lines.
Yamaha Corporation, for example, has been providing equipment to well-known musicians and DJs in exchange for sneak peeks in their official videos, so increasing the brand’s value and product sales.
Waterproof Speaker Market Competitive Landscape
To develop their business globally, leading companies in the global market are focused on product launches based on innovation and other methods. Furthermore, players are using the use of wireless waterproof speakers that are simple to install and are expected to extend the consumer base and market.
Consider the following example:
DB Unlimited developed the WB Line of enclosed waterproof micro speakers in 2021, which are a practical and effective crossover between their popular Agile, 67, and Power Micro Series speakers. IP67 is the product’s protection rating. For high-performance output, the speakers are adjusted, sealed, and encased. The sensitivity of the 92dB to 95dB SPL min-height profiles is as low as 3.7mm.