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Top Trends in Mobile App Development: What to Expect in 2025

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App development never goes out of trend, but the trends that govern app development keep changing. As the technology matures and new technologies land in the market, the app development market shifts to make the best of these trends. Not just this, but user expectations and the rise of new brands on the market also trigger the brands to re-focus on newer markets.

In the past few years, several significant mobile app development trends have emerged, and there are many that are surfacing. From generative AI to apps for foldable phones, in this blog, we will analyze some of the best mobile app trends that are ready to disrupt the billion-dollar mobile application market.

Generative AI Apps

If you search on Google, you are most likely to see a Google AI Overview at the top. This is how deep AI has penetrated the tech landscape. Therefore, if you are building an app, try to make it related to generative AI. Several applications can help you generate code, images, content, videos, and more.

If you can find an app idea that can solve a problem with the help of generative AI, you can disrupt the market. An example of this can be an app that can help create AI agents. As of now, the generative AI market is $71.35 billion, and it has huge potential in the coming years. So, leveraging this mobile app trend can make you make big bucks.

Beacon Technology

This is one of the potential and futuristic mobile app development trends of 2025. Beacon technology enables small Bluetooth devices to connect with smartphones via compatible mobile apps when users are nearby. This enables real-time, location-based interactions. For example, a retail app can notify users of in-store deals as they pass a specific aisle.

Beacons are widely used in retail, healthcare, and hospitality for features like contactless check-in, indoor navigation, or targeted promotions. The key benefit is proximity marketing, which personalizes the user experience and boosts engagement based on real-world behavior.

With beacon technology, you can expand your horizon and develop mobile apps for several industry sectors.

Super Apps

An app that can serve only one purpose is a thing of the past. If one day, even for one hour, your app goes offline, you may lose a lot of customers. Therefore, having the functionalities and features of multiple apps in one app can keep you relevant to more customers.

For example, there are food delivery apps and eCommerce apps that not only provide dedicated services but also offer other services. Amazon is not just for online shopping for goods, but you can also order groceries on it. Furthermore, the app also provides the feature to pay on the go. Similarly, WhatsApp allows you to make payments besides chatting and media sharing.

You can develop a video streaming app that allows users to book tickets for movies that are released but not yet available on the platform.

Apps For Foldable Devices

Foldable phones are here! From the Motorola Razr Ultra to the Samsung Galaxy Z Fold 6, there are several foldable phones on the market. While these are not seen in the hands of each one of us, they surely have attracted the attention of the elite and enthusiasts. From game development for foldable phones to eCommerce, this is where the business opportunity lies.

Foldable phones have several special features that are not present in regular phones. For example, a person may take a call while the phone is folded, but when it unfolds, they can view a video on full screen. This form factor variation requires auto-adjustment of content on the screen. Hence, for the mobile app development perspective, it is crucial to add functionality based on which the app auto-adjusts to the screen.

This mobile app development trend can be super profitable, as almost 28% of U.S. smartphone users are likely to purchase a foldable phone in the coming years.

Internet of Things or IoT Apps

Along with domestic use in wearable devices, IoT has risen to commercial uses as well. Today, several industries, including healthcare, manufacturing, aviation, logistics, etc., are using IoT technology to streamline their business operations.

IoT helps in keeping up the health of the equipment, formulating timely repair and maintenance plans, and ensuring seamless operations without downtime.

With these industries using IoT for their daily operations, creating enterprise and dedicated IoT apps can be a game-changer for you. An app to manage all these operations from one place can help businesses achieve their goals easily.

On-Demand Apps

Besides super apps, the trend of on-demand apps is also quite prevalent. If you can leverage this trend, it will be easier to distinguish yourself in the market.

There are several on-demand app ideas that you can invest in, such as

  • Laundry service
  • Tutoring
  • House cleaning
  • Plumbing and electricity
  • Food delivery
  • Doctor on demand
  • Pet care and maintenance

And more. The on-demand apps can help people get what they need at their convenience and on their time, which can be a unique selling point for your business.

App Security and Data Privacy

As more users are leveraging mobile apps for banking, shopping, food delivery, investing, etc., a lot of sensitive user data can be at risk. To ensure that this data is not used in an unauthorized way, it is critical to integrate powerful app security and data privacy measures, such as biometric authentication, end-to-end encryption, and zero-trust security models.

Furthermore, it is also crucial to ensure that these apps comply with the changing regulations and guidelines, such as GDPR, CCPA, PCI-DSS, etc.

Conclusion

App development is an evergreen market, making it safe for investment as long as your app idea is unique and aligns with the latest trends. The above-mentioned are some of the top mobile app development trends to look out for. Besides these trends, you can also consider investing in AR/VR technology, AI agents, predictive analytics, chatbots, etc., that can keep you at the forefront of the market.

For all sorts of gaming products and solutions mobile app development addressing every market and region TRUEiGTECH has the expertise and experience to build performant and scalable applications.

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