Equally AI recently announced the official Launch of Flowy; a no-code accessibility solution for anyone who wants to create user-friendly experiences. In this interview with TechBullion, Equally AI CEO Ran Ronen, shares how these automated tools, powerful recommendation engines, and a simple interface help in making websites more accessible.
Please tell us more about yourself?
My name is Ran Ronen, and I am the CEO of Equally AI, a leading provider of web accessibility solutions. My professional path began more than a decade ago and has been marked by early engagement in digital technology, leading to a diverse career in software engineering, entrepreneurship, and strategic leadership.
I co-founded Offpista LTD, a successful adtech company, and have been instrumental to its growth for over 13 years. My experience as an SAP (Systems Applications and Products) lecturer and trainer has also provided me with a deep understanding of the nuances and complexities of diverse user needs on the web.
My experiences in these roles and passion for advancing digital inclusivity resulted in the founding of Equally AI, where we’re breaking new ground with the world’s first no-code accessibility solution, Flowy. This is a project that is close to my heart and embodies my belief that achieving web accessibility should be easy and straightforward for all, regardless of their technical know-how.
Tell us about the business Equally AI and the product Flowy. Who needs the no-code solution and what makes you unique in the industry?
At Equally AI, our work is focused on understanding the challenges businesses face in making their websites accessible to all, and transforming these challenges into opportunities for inclusive growth. This is what led us to develop Flowy, the world’s first no-code accessibility solution.
Flowy addresses a critical need in the industry as many website owners, particularly those without technical backgrounds or access to dedicated IT resources, struggle to make their sites compliant with universal accessibility standards. Flowy simplifies this process, making it possible for businesses and individuals to take control of their accessibility efforts even without coding experience.
What sets us apart in the industry is how we redefine the approach to web accessibility with an emphasis on simplicity and user-friendliness. With our solution, users can easily find, fix, and monitor accessibility issues, and collaborate with team members for faster issue resolution, all through an intuitive interface.
Flowy is uniquely tailored for a wide range of users. It is especially beneficial for small to medium-sized businesses, digital agencies, webmasters, web developers, designers and people who manage their online presence on platforms like Wix, Shopify, Webflow, etc. Our solution also caters to larger organizations seeking to manage their web accessibility efforts in a more streamlined, efficient and cost-effective way.
Flowy redefines the ease for any website owner to provide an accessible experience online for all.
Could you give us an overview of the No-Code market and the use of AI in coding. What is influencing the need for a no-code accessibility solution?
The no-code market introduces an era where you don’t need to be a coding expert to create and launch digital products. Combined with AI, this sector is experiencing rapid growth, projected to increase from $4,094 million in 2023 to about $49,481 million by 2033. No-code AI not only simplifies processes for non-technical users but also frees up developers to focus on innovation without getting bogged down with repetitive coding tasks.
At Equally AI, we’re right at the heart of this revolution with Flowy, our no-code accessibility platform. The need for solutions like Flowy is influenced by several factors including growing awareness about the ethical and legal requirements for web accessibility. Unfortunately, the traditional methods of meeting web accessibility compliance is often complex and out of reach for many businesses, especially small and medium-sized enterprises (SMEs).
Also, the pace of digital transformation demands quicker and more user-friendly solutions to web development challenges, including accessibility. No-code platforms like Flowy address this by providing intuitive interfaces that allow users to implement accessibility features without needing to dive into the complexities of code.
Its AI-powered features easily automates like scanning for accessibility issues, suggesting fixes, and even implementing these fixes, which simplifies what was once a complex, technical process into an easier, more straightforward one. This directly translates to a more user-friendly web for all.
Looking to the future, the expansion of no-code AI promises even more possibilities. We’re anticipating greater integration with cloud platforms, an increase in AI-powered components, and wider applications in data analysis and hyper-automation. This evolution is particularly significant for SMEs, offering them access to advanced AI solutions without the need for specialized tech skills.
What specific features does Flowy offer to help meet accessibility standards and how does Flowy support no-code users in creating user-friendly experiences?
Flowy revolutionizes web accessibility much like Figma did for design and Google Docs for writing. It offers the best experience where you can collaborate to ensure accessibility compliance. It’s fun and easy – you sit back, click to solve problems, discuss with your team and keep track of everything. Flowy provides you with a dream solution to anyone who wants to manage end to end accessibility compliance for websites.
Any success stories you would like to share with us so far?
Flowy’s transformative impact is best illustrated through a success story involving a large company that manages over 2,000 websites on WordPress. Prior to using Flowy, this company struggled with managing accessibility efforts across its extensive network of sites. With the introduction of Flowy, the entire landscape changed. The tool’s allowed for an unmatched level of control and ease in managing web accessibility. Flowy’s enabled the company to handle end-to-end accessibility tasks for all their websites. Moreover, Flowy upgraded the team to a collaborative environment with their accessibility vendors which was before managed with Google sheets. Vendors could now conduct audits and share their findings directly on screen. Creating a streamlined process. This integration meant that the company could quickly implement recommended changes and continuously monitor compliance, all within a single system.
What is your roadmap on the Flowy project, do you have any opportunities for investors and partnerships on Flowy?
Our roadmap for Flowy focuses on continuous innovation and expansion to enhance Flowy’s AI capability to address a broader range of web accessibility challenges. In terms of opportunities for investors and partnerships, we are indeed open to collaboration. We see great potential in partnering with organizations and individuals who share our vision of making the web more accessible. We encourage interested parties to directly contact us for potential collaboration opportunities.
What does the Flowy community look like, would you like to shout out to the team behind Flowy? Do you have any more tips to share with our readers today?
The Flowy community is diverse and dynamic. It’s made up of web developers, designers, accessibility advocates, and everyday users passionate about creating an inclusive digital world. It’s a community where sharing knowledge, experiences, and insights is the norm, all united by the common goal of making the web accessible to everyone. We are actively seeking new vendors who can benefit from our increasing demand for assistance with accessibility compliance. Additionally, we invite people with disabilities to recommend and audit some of the world’s top brands, further enriching our community’s impact with Flowy.
I’d like to give a huge shoutout to the team behind Flowy. Their dedication, expertise, and creativity are the driving forces that have brought Flowy to life. It’s their hard work and commitment to digital inclusivity that have made Flowy not just a tool, but a movement towards a more accessible internet.
Some key tips I’d like to share with anyone looking to make their websites accessible – stay informed about evolving web accessibility standards and actively engage with web accessibility communities for insights and support. Use solutions like Flowy to make your website accessible and compliant, but always aim beyond mere compliance towards creating genuinely inclusive web experiences.
