Teff is a grain that is primarily farmed in Ethiopia. It is high in dietary fibers, iron, protein, calcium, and other nutrients in terms of nutrition content. Teff is currently in high demand in the global market because of its expanding use in bread, beverages, flour, breakfast cereals, snacks, and a variety of other food products. Another reason for the rise in teff demand in the global market is as a novel alternative to wheat-based products, particularly among consumers seeking gluten-free and high-dietary fiber products. Teff products are becoming increasingly popular in North America and Western Europe, owing to their high nutritional value and availability in organic form. Furthermore, the demand for teff grain is rising since it is simple to incorporate into items like snacks, cereals, infant food, flour, and bakery goods, all of which improve the nutritional content of meals.
Global Teff Products Market: Market Drivers
The increase in the number of high-income people in developed nations and the urban population in emerging countries are two main factors boosting demand for teff products in the global market. Consumers are more likely to pay for food goods that are ascribed to greater nutritional elements, organic, certified, or a rich source of health benefit qualities when their income level rises and their concern for healthy products grows. Organic product demand has risen dramatically in recent years as people have become more selective about their dietary and healthy food choices.
Global Teff Products Market: Market Segment
Teff goods are divided into three categories: raw material, product type, and distribution channel. It is divided into organic and conventional categories based on the basic materials used. Furthermore, the flour, bakery, cereals, beverages, snacks, and other teff product segments are included in the market segmentation by product type (infant food, soups, and sauces). Based on the graphed market segmentation of teff goods by product type, it is predicted that teff-based flour products will have a higher demand in the global market. Teff products are sold at supermarkets/hypermarkets, convenience stores, local stores, and internet stores, according to on distribution channel. Because there are few companies in the market that provide teff products, it is projected that supermarket/hypermarket stores would account for the most growth in the global teff products market.
Global Teff Products Market: Key Players
Bob’s Red Mill Natural Foods, Tobia Teff, THE TEFF COMPANY, Conagra Brands Inc., Love Grain, PRO BIOS S.p.A., CERES ORGANICS, Mama Fresh Injera PLC, Amandine Organic Products, and SHILOH FARMS are some of the main competitors in the worldwide teff products market.
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