FuBear, the beloved mascot of Taiwan Excellence, is on a heartwarming adventure that brings smiles and connection to communities across the world. Through the “Give Me Five! A Better Life” campaign, this energetic bear has become a worldwide symbol of friendliness, reminding everyone that happiness can begin with something as simple as a high-five.
A Journey Full of Friendship
From Taiwan to the United States and from Europe to Southeast Asia, FuBear has been charming people in every corner he visits. His cheerful wave and bright personality transform any gathering into a shared celebration. Whether greeting fans in Japan or popping up in Thailand’s lively festivals, FuBear’s presence has become a joyful common thread between cultures.
The character’s name carries a touch of blessing, it comes from the Mandarin word 福 (fu), which means happiness and luck. The idea suits him perfectly. Every time he raises his paw, he’s sharing more than a simple gesture; he’s passing along good fortune, laughter, and connection to those around him.
Bringing Good Deeds to Life
What makes this campaign stand out is its focus on acts that bring communities closer while promoting well-being and care for the environment. FuBear doesn’t just wave and move on, he participates, encouraging people to join creative, green, and charitable activities that make real differences.
During his visit to Malaysia, FuBear helped create a local record by giving the most high-fives in a single minute. It was a moment filled with fun, but it also served a greater cause: supporting education for children and generating awareness for environmental efforts. Through interactive workshops and playful events, the campaign shows that kindness can be practical, lively, and deeply meaningful.
Connecting Online and In-Person
People have many ways to take part in the “Give Me Five! A Better Life” campaign, whether meeting FuBear in person or joining virtually. The campaign’s official website invites fans to send their own digital high-fives and share pictures or stories of connection. A live online counter records each one, turning small individual moments into a colorful global display of positivity.
Participants from various backgrounds have embraced this effort, proving that connection doesn’t depend on language or location. A smile, a raised hand, and a shared experience can easily cross oceans, and FuBear is there to make sure those moments keep multiplying.
Craft and Connection
Taiwan Excellence, established in 1993, continues to honor products from Taiwan known for their thoughtful design, craftsmanship, and dependable quality. Its seal represents an ongoing tradition of care in creation, values that extend perfectly into FuBear’s mission of kindness. Through the “Give Me Five!” campaign, Taiwan Excellence widens its message of quality living to the global community, showing that excellence is just as much about people as it is about products.
The Adventure Continues
FuBear’s calendar stays full, with visits to schools, local events, and workshops where play, learning, and eco-friendly habits come together. He also stars in a growing collection of videos shared across Taiwan Excellence’s online platforms, keeping his message alive for audiences everywhere.
Those wishing to join the fun can head to the official website to interact with FuBear, follow the campaign’s updates, and contribute their own high-five to the movement. With every encounter, real or virtual, FuBear keeps proving that a small gesture can go a long way toward building lasting happiness.
