Business news

Surge in Promotion of Marine Tourism by Several Governments to Fuel Sales Avenues in Boat Rental Market, Opines TMR

Several countries across the globe are promoting the marine tourism. This factor is translating into increased sales opportunities for players in the global boat rental market. Connected systems, service & maintenance, assistance systems, fleet management, and monitoring systems are some of the technologies in the boat rental services.

Use of Boat Rental Apps Helps Resolving Problems in Payments and Customer Service Standardization

Increased focus of players on using digital technologies such as boat rental apps is expected to create prominent growth opportunities in the boat rental market. Moreover, the market is estimated to gather exceptional avenues as the companies need to comply minimum regulations to start offering boat rental services.

Major enterprises in the boat rental market are increasing focus on the democratization of the sailing experience. For instance, Boatsetter (The online boat rentals community) is focuses on reducing problems related to boat ownership. Furthermore, the community ensures the availability of completely insured peer-to-peer boat rentals. The presence of such communities is driving the expansion of the boat rental market.

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Players Attract Customers by Offering Pet-friendly Boats

Travelers across the world are inclining toward the insurance packages in boat rentals, owing to their ability to provide a safe travel experience. Besides, companies operating in the global boat rental market are increasing focus on offering superior services to attract more customer base. For instance, several players are attracting Gen Z and millennial population by providing pet-friendly boats. These efforts are resulting into prominent growth of the market for boat rental.

Several enterprises in the boat rental market are concentrating on the incorporation of technological advancements. A case in point here is the surge in use of Rent Rabbit, which is an online boat and car rental management software. Apart from this, market enterprises increasing availability of user-friendly mobile apps, in which instant booking features are increasingly being used.

Some of the key players operating in the global boat rental market are Brunswick Group, GETMYBOAT Inc., Blue Bay Marine, BRP, Beneteau Group, and Blue Boat Yacht Entertainment Company.

Pragati Pathrotkar

Pragati Pathrotkar is Team Lead for the SEO department at Transparency Market Research Pvt. Ltd. She is a specialist in search engine optimized (SEO) content with a wealth of experience gathered from working in leading market research firms.

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