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Rising Popularity of Connected Devices Favor the Growth in Wearable Fitness Technology Market

The growth within the global wearable fitness technology market is anticipated to be driven by several essential factors in the near future, such as the rising consumer preference for modern and slick wearable devices, advancements in the wearable electronic devices technologies that enable the end users to access not only fitness related information i.e. steps and heart rate but also receive notifications from their phones and control music while exercising. The favorable economic conditions, increasing disposable income amongst the regional population, and growing focus of the regional population of maintaining good fitness all favored the expansion of the global wearable fitness technology market in North America.

The rising disposable income amongst the regional population from emerging economies as well as the constantly increasing developments regarding consumer electronic products is anticipated to foster the growth within the global wearable fitness technology market in Asia Pacific in coming years. However, this incredible growth from various regional wearable fitness technology markets may be restricted by couple of factors, such as the limited battery life of these devices as well as their high initial cost. On the other hand, the rise and increasing popularity of connected devices is most likely to favor the development of the global wearable fitness technology market in coming years.

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The major incumbent manufacturers and players working within the landscape of the global wearable fitness technology market include Apple, Inc., Google, Inc., Samsung Electronics Co., Ltd., Adidas, Fitbit, Inc., LG Electronics, Inc., and Xiaomi Technology Co., Ltd., among others. These players and vendors operating in the global wearable fitness technology market are designing and developing novel products that can find various applications in diverse set of industries, such as consumer electronics, fitness and wellness, healthcare, and defense, to name a few. The rising instances of obesity and comorbid chronic diseases are driving the adoption of the products in the global wearable fitness technology market for enhancing the user’s fitness levels to establish well-being. Players in the global wearable fitness technology market are adopting new technologies to enable the monitoring of not just footsteps but heart rate, oxygen levels, and exercise activities.

Pragati Pathrotkar

Pragati Pathrotkar is Team Lead for the SEO department at Transparency Market Research Pvt. Ltd. She is a specialist in search engine optimized (SEO) content with a wealth of experience gathered from working in leading market research firms.

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