In a market long dominated by tradition and legacy names, Charleston Rings is quietly rewriting the rules. Based in Charleston, South Carolina, this fast-growing jeweler is crafting custom diamond rings and building a movement rooted in integrity, forward-thinking, and personal connection.
Truly Custom™ Engagement Rings in Charleston
Charleston Rings, a Charleston jewelry store, specializes in Truly Custom™ Engagement Rings, offering couples a rare opportunity to create a ring that reflects their unique love story. Every piece is made with care and intention, from radiant cut diamond rings to marquise and pear-shaped engagement rings. Clients can either work directly with the team in Charleston or use the brand’s online engagement ring creator to design from anywhere.
Unlike mass-produced options or imported catalog designs, Charleston Rings’ curated collection features 50–100 handcrafted, ready-to-order pieces. You can explore favorites like the Jasmine Ring or the Petite Buttercup Wedding Band and still feel the personal touch in every detail.
Ethical Choices: Custom Engagement Rings That Are Lab-Grown
At the heart of Charleston Rings is a firm commitment to sustainability. They exclusively use lab-grown diamonds and moissanite stones, offering conflict-free, high-quality stones that look stunning and align with customers’ values. Whether drawn to a hidden halo engagement ring or an elongated cushion cut, each stone reflects the brand’s promise: luxury without compromise.
Bespoke Engagement Rings: A Mission-Focused Business With a Heart
The founders, Savannah and Matt, didn’t set out to enter the jewelry world. But with Savannah’s family deeply embedded in the industry and a shared dream of building something meaningful, the idea took root. As they moved from Minnesota to Charleston, their combined passions—Savannah’s design flair and Matt’s love of helping people—shaped the future of Charleston Rings.
Their journey began in coffee shops, later expanding to a shared office, and now to a thoughtfully designed storefront. They’ve created a destination for couples seeking more than just a ring.
The business also supports causes close to their hearts. Pro-life initiatives, anti-human trafficking organizations, and faith-based programs receive a portion of the proceeds, making every purchase part of something larger. This values-first approach sets them apart in an industry often focused only on aesthetics.
Digital Expansion Without Losing the Boutique Feel
Charleston Rings is scaling up its e-commerce presence. Tools like their engagement ring creator and curated online shop make it easier than ever to create your own engagement ring from the comfort of home.
Even as they grow, the brand stays grounded. Each client is treated as an individual, with expert guides offering support and transparency every step of the way. The result? A customer experience that feels as personal as sitting down with a friend.
A Charleston Jewelry Store Brand With Big Dreams
Looking ahead, Charleston Rings plans to become a national name as an ethical, personal, and caring alternative to companies like Brilliant Earth. With aspirations to grow e-commerce, launch digital tools like advanced ring configurators, and eventually expand into upgrade rings, the path forward is clear.
More than 800 rings sold, thousands of couples served, and only five-star customer reviews speak volumes. The team has grown, learned from challenges, and stayed true to their vision.
Charleston Rings isn’t just designing rings. They’re shaping a better way to celebrate love, where your values, your vision, and your voice all have a place.
*Images sourced from Charleston Rings
