The manufacturers and leading players in the global packaged coconut water market are engaged in research and development activities in a bid to produce and market coconut water in a wide variety of flavors. The rising trend of ready-to-consume products, as well as the supplementary growth in the rate of urbanization, are also triggering high revenue generation opportunities in the global packaged coconut water market in near future. Furthermore, the rising level of awareness amongst the international population about various health and nutritional benefits offered by the consumption of coconut water is also positively influencing the future demand for the global packaged coconut water market.
Some of the leading players in the global packaged coconut water market include PepsiCo Inc., All Market, Inc., C2O Pure Coconut Water LLC, National Beverage Corp., Dabur India Limited, The Coca-Cola Company, taste Nirvana International, Inc., Amy & Brain Naturals, Grace Kennedy Ltd., and Purity Organic LLC, among others. The leading players in the global packaged coconut water market are focusing on providing exceptional online services for their customers in a bid to boost their sales of packaged coconut water solutions and products. Furthermore, the prominent industry players are also engaged in geographical expansions to facilitate sales growth for the global packaged coconut water market.
Growing Demand for Organic & Natural Products Bolsters the Development of Packaged Coconut Water Market
The increasing health concerns are driving the majority of health-conscious consumers to consume coconut water products. Furthermore, the growing demand for organic and natural food and beverage products is also influencing the growing demand for the global packaged coconut water market. Major types of products that instigate sales growth in the global packaged coconut water market are conventional coconut water as well as organic coconut water. These products and solutions offered by the manufacturers and leading players in the global packaged coconut water market are offered to customers in various types of unique packaging solutions, such as cans, tetra packs, cartons, bottles, and pouches.
Key distribution channels for the products and solutions in the global packaged coconut water market outlook are e-commerce websites, hypermarkets and supermarkets, specialty stores, company-owned websites, departmental stores, and convenience stores, among others. The increasing convenience offered by e-commerce and company-owned websites is triggering sales growth for the global packaged coconut water market from online distribution channels. Furthermore, this trend was at an all-time high throughout the pandemic, when the closing of retail physical marketplaces was observed worldwide.
The rising awareness amongst the global customer base regarding the ill effects of consuming aerated and sugary cola drinks is pivoting them to opt for natural products that do not contain high amounts of calories or added sugars. This trend is also anticipated to positively impact the global packaged coconut water market projections in the coming years.
Asia Pacific to Lead the Packaged Coconut Water Market
Geographically, the global packaged coconut water market can be categorized into five regions, i.e. Europe, Latin America, North America, Middle East and Africa, and Asia Pacific. Some of the major nations and economies in the global packaged coconut water market are the United States, the United Kingdom, China, the Gulf Cooperation Council countries, Brazil, Canada, Germany, India, South Africa, France, and Japan, among others. One of the fastest-growing markets for the global packaged coconut water industry is expected to be Asia Pacific.
The Asia Pacific region is most likely to record substantial growth in the global packaged coconut water market in the coming years, owing to several dominant factors, including the increasing number of coconut plantations in various coastal regions, the rising tourism industry in the region, and fast-paced urbanization. Additionally, growth in the disposable income amongst the regional population as well as the increasing proliferation of internet services is also expected to foster the growing demand for the global packaged coconut water market in the Asia Pacific in coming years.