Cloud infrastructure has revolutionized modern business, but it’s also created a sprawling, invisible problem. Despite their best efforts, even the most advanced engineering and FinOps teams are struggling to get a grip on cloud inefficiency. That’s why PointFive has launched the Cloud Efficiency Hub, a first-of-its-kind community initiative aimed at cataloging and correcting the many ways cloud environments leak value.
Unveiled on June 25, 2025, the Cloud Efficiency Hub is already gaining traction among practitioners. It is a thriving community, containing over 200 documented inefficiencies sourced from more than 70 contributors, including cloud engineers and architects, as well as FinOps professionals from some of the world’s most cloud-forward organizations. This sense of community and collaboration is at the heart of the Hub’s success.
Unlike tools or platforms that promise optimization behind a paywall or black box, the Hub is public, transparent, and governed by the very people it’s built for.
“I was immediately drawn to the Cloud Efficiency Hub because it directly addressed a need I recognized in my work,” said Christine Oji, a Cloud FinOps Engineer and one of the Hub’s Founding Contributors. “By documenting common waste patterns and their drivers, the Hub reinforces the tremendous value of collective knowledge.”A Grassroots Solution to an Industry-Wide Problem
Cloud waste isn’t new, but it’s becoming increasingly difficult to manage. As organizations scale across multiple providers and services, inefficiencies often slip through the cracks and are buried inside underused instances, idle resources, misaligned storage tiers, or orphaned workloads. According to industry estimates, up to 30% of cloud spend is wasted, representing billions of dollars in unrealized value globally.
Traditional cost management tools and dashboards often fall short. They identify usage patterns but don’t always provide the “why” behind waste or the context needed to prevent it in the first place. That’s the core philosophy behind the Hub: to provide teams with practical, real-world scenarios, described by practitioners, that break down not just the symptoms but the root causes of inefficiencies. This approach instills confidence in the Hub’s solutions.
“The Hub is centralizing knowledge around cloud inefficiencies in a way that hasn’t been done before,” said Matt Walls, FinOps Engineer at NBCUniversal. “It’s given me the chance to learn from global experts and share my experiences optimizing cloud environments.”
This is part of what makes the initiative so timely. Rather than waiting for solutions to trickle down from vendors or consultants, the Cloud Efficiency Hub flips the model, placing power directly in the hands of practitioners through open collaboration.
A New Frontier for CEPM
The Cloud Efficiency Hub is also a tangible expression of a rising discipline: Cloud Efficiency Posture Management (CEPM). CEPM focuses on making efficiency a built-in component of cloud operations, not an afterthought. Instead of reviewing costs monthly or quarterly, CEPM emphasizes embedded remediation and continuous optimization, often triggered directly within developer or DevOps workflows.
By cataloging inefficiencies like misconfigured auto-scaling rules or overlooked data retention settings, the Hub helps organizations adopt a proactive efficiency posture, catching issues earlier in the development lifecycle before they escalate into budget bloat or performance problems.
Each contribution in the Hub is structured to include context, conditions, impact, and potential fixes. This consistency makes it easier for organizations to scan for issues relevant to their environment and implement solutions without having to start from scratch.
Built to Grow, Not Just Launch
The Cloud Efficiency Hub is designed for longevity. It operates under a lightweight governance model that includes Contributors, Maintainers, and a Governing Board. This ensures that while the resource remains community-led, it maintains quality and accuracy as it expands.
Its creators at PointFive encourage both consumption and contribution: the more organizations share, the richer and more useful the resource becomes. But even for teams that aren’t ready to contribute, the Hub offers a deep well of cloud-specific lessons learned from those on the front lines of modern infrastructure.
As the cloud ecosystem grows in complexity and scale, tools alone won’t be enough to keep inefficiency at bay. It will take collective intelligence, embedded practices, and open knowledge sharing. That’s the promise of the Cloud Efficiency Hub, and why its launch may signal a turning point for the future of cloud cost control.
