Digital Marketing

How to Start Digital Detox: Rustam Gilfanov’s Point of View

In a perfect world, the gadgets we use help us to achieve our goals and raise our productivity. However, in reality, we constantly get distracted by various notifications, social networks and news from Telegram channels. In this respect, modern technologies do us more harm than good — they steal our precious time and boost our anxiety levels.  

Rustam Gilfanov, co-founder of an international IT company and investor, talks about how to start digital detoxing, make work more productive and life — more balanced.  

“I use my smartphone for about 5 hours a day. This is less than the world’s average number which is 6 hours and 42 minutes,” says Rustam Gilfanov. “I spend most of this time on my work tasks and self-education, while communication with friends and family, including that in social networks, takes no more than an hour.” 

According to Rustam Gilfanov, a nonchalant attitude towards your time on the smartphone leads to decreased productivity and increased anxiety, as well as problems with real-world communication and socialization.

1) Get rid of unnecessary applications and channels

Figure out what apps you use less than once a week and delete them. Organize the rest of the apps into folders so that you could easily access them. Unsubscribe from channels and groups in social networks that you tend to skip.

2) Turn off most of your notifications

Leave only notifications that are essential for your work and delete all the rest so that they could not distract you throughout the day especially when you need to stay focused.

3) Make a habit of spending an hour a day without your smartphone

Switch on the airplane mode, put your smartphone away in another room and devote this time to yourself. Read a book, cook dinner, spend time with your family or friends. Feel the worth of time without a smartphone. If you cope with this task, you can try to practice digital detox for a whole day on your day off.

4) Don’t use your smartphone before going to bed

Leave your phone in another room for the night and set the alarm on your regular watch.

5) Find like-minded people among your colleagues and friends

You can always talk about your progress, support each other, or discuss arising problems. 

Rustam Gilfanov emphasizes that, just like any well-established habit, addiction to technology with its ready-made solutions is not going to be easy to give up. So, when you are switching to a more balanced lifestyle and learning to depend on your gadgets less, it makes sense to do it gradually. Gilfanov recommends introducing limitations one by one. Soon enough, you will find that you have stopped blaming your smartphone for your insomnia or missed deadlines.  

Short Biography 

Rustam Gilfanov is a co-founder of an IT company, an IT businessman, and an international investor. 

Rustam Gilfanov was born on January 6, 1983, in the village of Basim (Perm Region) in the family of a military man and a teacher. 

In 2006, together with his partners, Rustam Gilfanov opened an international outsourcing company in Kyiv. Now the company is the largest gaming, marketing, and financial software developer. 

Several years ago, Gilfanov abandoned his work in the IT company so he could focus on international investing in ambitious IT projects in the areas of financial technologies, gaming, and video streaming. Besides, Rustam Gilfanov places a high priority on developing charity projects on the territory of Ukraine. The largest of them are LuckyBooks and Libraries of the Future. 

Rustam Gilfanov is married and has a daughter.   

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