Startups

How To Give Your New Startup The Best Chance Of Survival

It’s no secret that only some startup businesses survive those crucial first 12 months of operation. Many things can impact the success of a startup, and just because the way one company did things worked well for them doesn’t mean it’ll work for other startups.

However, there are some things that all entrepreneurs can do to ensure their startup businesses have the best possible chance of survival. You’re likely reading this today because you have launched a new business or are about to do so.

But, you want to determine the best ways of doing things, both now and in the immediate future, so your new brand can flourish and grow. With that in mind, take a look at these top tips to help you get started on the path to success:

Educate Yourself

First of all, you need to keep in mind that education is a powerful thing to have when starting a business. Some people might consider getting a degree as a master of data science online is key to overcoming any startup worries in those crucial initial stages.

However, how you educate yourself may not necessarily mean you have to spend several years in university.

For instance, your education might involve shadowing an industry expert to learn from the best, or it may mean observing how other people complete the services you are thinking of offering to your audience.

Work For Competitors Before You Launch A Brand

You might want to set up a new business in a particular industry or niche. But, how much experience do you have in it? If the answer is “not much,” now is the time to consider working for your future competitors.

Doing so gives you a real insight into how companies operate in those industries, and you can make mental notes of where they go wrong, so you don’t make the same mistakes with your startup.

Another advantage of working for your future competitors is how you can build up a network of contacts that could be useful for your new startup business. These could be suppliers, key account customers, and industry experts.

Save A Year’s Worth Of Salary

The last thing you want to do is quit your day job, start a new business, and have no way of paying for your bills during those initial early stages of your startup. You’ll end up broke, hungry, and with a business that has failed before it has even had a real chance to begin!

That’s why it makes sense to save up as much money as possible while you’re working – ideally a year’s salary – to cover your bills until your new business starts turning a profit.

Listen To Thought Leaders

In a nutshell, thought leaders are people that are experts in their field or specific industries or niches. They are individuals that have a wealth of knowledge and often help shape the future direction of their industries with their insight and expertise.

One way to ensure the success of your startup is by listening to what thought leaders in your industry or niche have to say. You can usually read their thoughts in blog posts, listen to their podcasts, or watch videos they’ve created on platforms like YouTube and Vimeo.

Join Some Trade Associations

Joining trade associations relevant to your business offers numerous advantages. For example, you get to network with notable people in your industry, including those that are influential and can help you gain lucrative new contracts.

Other benefits to joining trade associations include giving your business more credibility, especially if corporate customers look at each supplier’s trade association memberships and affiliations before making purchasing decisions.

Moreover, you’ll also make new friends, and they too can help raise the profile of your business.

Have A Clear Plan For Success

Do you have a business plan? If not, now is the time to create one. Business plans are like roadmaps for organizations; they illustrate where firms are, where they want to be, and how they plan to get there.

Some folks assume that business plans are only documents used by bank managers or potential investors as they include information like sales forecasts.

However, business plans are helpful for startups in that entrepreneurs can refer to them from time to time and ensure they are steering their businesses in the right direction.

Watch Your Expenses

One of the most common reasons for a startup’s demise is due to overspending. The truth is, all startup businesses have expenses – even ones operated from the proprietor’s home.

It’s easy for entrepreneurs to get carried away and spend frivolously without having much control over what they buy.

You should spend money only on essentials, and even then, take the time to get the best deals. It’s something you should continue doing well past those initial startup stages.

Be Flexible

The thing about starting a business is that you never know when you might need to change direction. For example, you may have ambitions to sell a particular product or service, but it turns out demand is far greater for something else.

In those situations, you should be flexible and know when to adapt what you do to evolve with a changing trading landscape.

Listen To Your Customers

Did you know that some startup businesses fail because they don’t listen to their customers? Feedback is vital to any business, irrespective of whether it’s new or long-established. After all, there wouldn’t be a business to run without your customers!

Always take the time to engage with your customers and learn about what they like and dislike about your business.

Outsource When Possible

Last but not least, you should look at outsourcing as much as possible when starting a new business.

You might think that will generate unneeded expenses, but the point of outsourcing is you get more time to devote to other areas of your business – such as sales and marketing. Doing so will help your startup grow quicker.

Angela Scott-Briggs

Editor, TechBullion.com | Interested in Innovations in Business, Finance, and Technology .

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Angela Scott-Briggs

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