How To

How to choose an Extended Reality Service Provider for Your Brand in Canada

Finding a Metaverse Transformation Partner

In the corporate realm, XR technology has the potential to be a very potent weapon. Companies of all sizes have been able to learn about the advantages of immersive experiences over the few couple of years, thanks to the expansion in accessibility to VR, AR, and MR technologies. These technologies are excellent for cooperation and support excellent training opportunities and customer service tactics.

In a world where hybrid, remote, and dispersed work is rising, XR offers a new setting for team members to interact and exchange information. There are several ways to synchronize and integrate your teams, whether through a shared virtual reality environment or cooperation made possible by MR and AR apps.

Of course, you’ll need to pick a company that can guide you through the environment before you can start to learn about the advantages of XR for collaboration. Here’s how to pick and experience custom XR development services in Canada to meet your requirements.

Step 1: Know Your XR Goals 

Identifying your investment plans and goals is the first step in selecting an XR service provider in Canada for collaborative experiences. How do you plan to use XR to allow collaborative interactions? For example, do you wish to encourage stronger team bonds among dispersed employees by providing a communal virtual space they may access?

By granting everyone access to a mixed reality or augmented reality version of a product or schematic, are you attempting to bring your teams together around a common project? You may decide if you need to work with a hardware provider, software vendor, or a combination of both by knowing exactly what you want to do with your new technology.

Comprehending your XR objectives should help you decide which “Extended Reality” application you wish to work with. For example, do you want to fully immerse team members in a virtual environment (virtual reality), or do you want to merge the real and digital worlds through augmented reality or mixed reality?

Step 2: Evaluation of Your Hardware and Software Mix

Choosing the best XR vendor in Canada will require careful analysis of your hardware and software requirements. For example, suppose you already have a certain piece of hardware in mind, such as the Oculus Quest. In that scenario, you may need to hunt for a software developer that can produce XR experiences tailored specifically for this platform. If on the other side, you’ve chosen to take a different route to XR collaboration and have built your unique software first, you’ll need gear that can support your software.

Step 3: Think about Key Features and Integrations

You may start considering the crucial features or capabilities you need to grant your team members access to once you clearly understand your XR use cases and goals. For instance, you’ll need access to HD video streaming and real-time annotation tools if you plan to use AR smart glasses to let team members on a production floor see annotations and information given by distant colleagues.

Some providers on the market can assist with your company’s full range of software and hardware requirements. For instance, Meta provides access to the Oculus through the Oculus store, along with Meta Workplace and several apps. In addition, Microsoft offers HoloLens, and Microsoft Teams.

Alternatively, you may think about combining and contrasting your hardware and software needs while collaborating with the best XR providers and developers at each stage of your transformation.

Your experience with custom XR development services or solution providers must be able to produce 3D models of your space and facilitate the import and export of many types of files and content if you intend to bring your teams together to work on shared projects in a digital twin of your virtual office.

It’s also important to consider how your XR technology’s features would need to complement or interact with the other tools your co-members use to work together. For instance, do your users still need to be able to access and interact with certain CAD or design tools in XR? Would you like your fellows to be able to start conversations in Microsoft Teams while donning an AR or MR device?

Step 4: Search for Modular, Scalable Solutions

The XR vendor you choose for your collaboration requirements should be able to collaborate with you to meet the objectives you established at the outset of your investment strategy. Therefore, choosing businesses with a detailed history or experience in your industry is important. For instance, Microsoft offers specialized headsets for individuals working in unusual physical situations, and MagicLeap has vast expertise working in the construction industry.

Ask the vendor you’re considering working with how they can assist you in deploying your headsets and software as effectively as possible, facilitating uptake, and achieving a rapid return on investment. A top-notch provider can assist you in developing your implementation strategy for XR collaboration and even offer the necessary training to boost acceptance.

Additionally, excellent vendors will be able to support you as your company develops and bring as many new people as possible into the collaborative XR environment. Finally, finding a vendor with cross-platform support is worthwhile so that you may experiment with various headsets, programs, and gadgets.

Step 5: Prepare to Try New Things

Ultimately, it will be challenging to pinpoint the “ideal” option for an XR collaborative experience without some research for many businesses. You’ll need to be ready to jump into a new setting and test the technology because suppliers are continuously developing and delivering new experiences.

You can choose the technology you need more effectively if you take advantage of the software and hardware demonstrations offered by many reputable providers. However, spending some time at conferences and events where you can see the technology in action is worthwhile.

Working with a team of individuals who can act as “first adopters” and test out any new XR collaboration software on behalf of the company is a smart idea. This will enable you to consider several options and put in place the solution that makes the most sense.


Companies that work with augmented reality fall under the following categories: development, or those that create AR platforms, experiences, and content; production, or those that create AR content; marketing, or those that use AR to promote themselves or other businesses; manufacturing, or those that create AR headsets and other devices; and vendors, or those that sell AR goods, services, and content and are very beneficial to your company or brand, so pick them wisely and if you and your brand are in Canada then contact Aequilibrium. It is a Vancouver, British Columbia-based award-winning digital services and consultancy provider and the best in the business.


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