Currently, 43% of consumers surf the internet and social media to research products before purchasing. Interestingly by 2024, e-commerce sales in North America will total $476 billion. Having an engaging website design in Brampton will give you an edge over others. Getting into the ecommerce industry is your best chance to enjoy growing profits. You can build your brand and spread the word more quickly if you get started as soon as possible.
To start your own successful online ecommerce store, you don’t need any technical expertise or spend a lot of money.
Let’s dive in.
Get a Domain Name
Choose a domain name that is closely related to your product or service. Your clients will know what you sell if you incorporate descriptive keywords or key phrases into your domain name. Don’t overthink and pick a domain that perfectly identifies your brand.
Choose a Hosting Provider
Your hosting company provides the space required for your site’s online presence. In addition, it provides you with the storage space and bandwidth necessary to ensure your website functions properly. Storage space is crucial for an e-commerce website because you may have hundreds of thousands of product images or videos.
Pick an E-commerce Platform
To build an e-commerce website, there are several platforms available, ranging from open-source Content Management Systems like WordPress, Joomla, etc. to systems like Impress.ly, Shopify, Magento, WooCommerce, Weebly, etc.
Build your E-commerce Website
Collect the following elements:
- Logo and brand imagery
- Product photos, descriptions, and data
- Great product photos
- Product videos
- Detailed product descriptions
- Product options
- Product pricing
About Us Section
Customer Service Pages
Having excellent customer service encourages repeat business, so clearly define expectations on your e-commerce website’s customer service page.
Key elements include:
- Shipping rates and times
- Returns and exchanges
- User-friendly navigation
Customers can navigate the content of your e-commerce website effortlessly with the help of its menus. Many platforms allow you to design the main menu bar, footer menus, and occasionally top and sidebar menus. Experiment with different styles to see how the outcome turns out.
Plan Out and Set Up Shipping, Tax, Payments, and Marketing Tools
Your payment solution can be integrated with your company’s bank account, a website that accepts payments like PayPal, or a mobile app like Square. Additionally, you can accept multiple payment options, such as credit card payments, direct bank transfers, and those made possible through online payment systems.
With built-in shipping options from BigCommerce, Shopify, and WooCommerce, integration is fully completed for you, and setup takes a few minutes. For the majority of other systems, to print labels and start customer alerts, you must link a third-party service like ShipStation or ShippingEasy.
You may create email lists to engage customers, sell items, and promote your social media profiles. Setting up marketing tools on other e-commerce platforms takes a little more time. For instance, you may use free plugins to link WooCommerce to renowned email marketing platforms like MailChimp.You can connect your products to social media accounts directly for social commerce using paid plugins.
Test and Launch Your E-commerce Website
Check each page of your website twice for errors such as typos, broken links, or other issues. Additionally, you should practice making a few test purchases to ensure that the checkout procedure goes without a hitch.
Creating a dedicated e-commerce website enables you to manage all facets of the customer experience, including branding, shipping, and customer support. With the best SEO in Brampton, you can stay ahead of others in the market. Whether you decide to construct it yourself or hire a developer, knowing the steps will help you make wise decisions that will result in a website that is well-suited for selling your goods.