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How do Reels Help in Social Media Marketing?

The digital era has brought countless technological innovations not only to ease people’s lives but also for their entertainment. Social media is one particular example of this revolution. 

In an article released by Statista, over 4.26 billion people were using social media worldwide in 2021. This number was projected to increase and reach around 6 billion by 2027. Businesses can take advantage of this massive traffic and utilize social media for their marketing campaigns. 

What are Reels?

The idea of reels is for people to create and share short, vertical videos, typically 15 to 30 seconds in length. This concept was popularized by TikTok in 2015 and was later on adopted by Instagram in 2020. Facebook and Youtube also followed in 2021. 

With reels, creators can incorporate music or audio clips into their videos. They can also include various creative effects, filters, and stickers. 

Leveraging the popularity of reels for your digital marketing campaign can be a cost-effective way of showing your brand and products. An article by Digital Marketing Philippines also mentioned that using reels is an excellent way to increase brand awareness, drive engagement, increase website traffic, and stay ahead of the competition.

SEO’s Role in Social Media Marketing

Multiple ways can be done to launch a social media campaign. But its success will be measured through its rankings on the search engine results pages (SERPs). The higher your position is, the wider your audience reach will be. 

Search engine optimization (SEO Manila) plays a crucial role in increasing the success rate of your digital marketing efforts. 

SEO helps optimize your content, ensuring that it fits the standard not only of your customers but, more importantly, of the search engines. 

But SEO can be a complicated marketing strategy. Therefore, many businesses opt for the help of digital marketing agencies for their SEO services Manila.

Through the help of these agencies, entrepreneurs can focus on their company’s more crucial operational duties while ensuring that their digital marketing campaign continues to run smoothly.

Boost Your Social Media Campaign with Reels and SEO

Exploring a fresh content format such as Reels is undeniably exciting. It empowers creators to cultivate novel artistic skills, express their passions, and engage with unfamiliar audiences.

The idea of reels is for people to create and share short, vertical videos, typically 15 to 30 seconds in length. This concept was popularized by TikTok in 2015 and was later on adopted by Instagram in 2020. Facebook and Youtube also followed in 2021. 

With reels, creators can incorporate music or audio clips into their videos. They can also include various creative effects, filters, and stickers. 

Leveraging the popularity of reels for your digital marketing campaign can be a cost-effective way of showing your brand and products. An article by Digital Marketing Philippines also mentioned that using reels is an excellent way to increase brand awareness, drive engagement, increase website traffic, and stay ahead of the competition.

Reels also allow businesses to introduce themselves in a fresh, captivating, and interactive manner. 

Work now with Digital Marketing Philippines and incorporate reels with your social media marketing efforts to promote your business more. 

Contact us today to get started.

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