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How Can Companies Leverage Data to Hire Better?


Hiring is unarguably among the most important organizational aspects because even a single hiring decision can affect its functioning and operational efficiency. While market and industry insights can help business leaders hire better, they are increasingly using data to improve their decision-making. Most organizations don’t lack human resources and recruiting data, however, till now, they have lagged in using it to improve the recruiting process and hire the right candidate. Some of the top potential uses of data analysis in the recruitment process:

More Effective Screening of Candidates

Recruiters can improve their screening of candidates by using data. Going through the thousands of resumes they receive can be tedious. However, using the data culled from the resumes of candidates they have earlier appointed or rejected can help them come up with a checklist they can use to screen the candidates before starting the hiring process. It improves the recruitment process while saving time and money.

Identify the Most Successful Initiative for Attracting Talent

Recruiters like get valuable information by collecting and analyzing data during the hiring process. For example, asking the candidates how they had come to know of the open position can help organizations focus more on the initiatives yielding better quality candidates to refine them to deliver improved volumes. It also helps them to identify channels that are not productive and trim costs. According to Forbes, expanding hiring channels can help them access new talent pools and diversify the workforce.

Know the Most Likely Sources of Better-Quality Talent

Data analysis can help recruiters with information about where they can find talent with a good fit for the organization. Analysis of previous hires and rejections can tell them which schools to focus on, the companies they have worked for earlier, or the skills or qualifications that make them a better match. They can target their recruitment efforts more accurately to improve talent acquisition by multi-point data analysis.

Complete the Recruitment Process Faster

Both organizations and candidates dislike a long recruitment process. Organizations can use data to complete recruitment faster. They can use the data available to improve the recruitment process, remove bottlenecks, and facilitate automation to minimize the cost and time taken to recruit top talent.

To Know Candidate Profile Trends and Priorities

Recruiters can use data to discover trends and patterns regarding the profile of candidates responding to job listings and advertisements. Data can help to identify why candidates of certain demographics apply more and whether they are successful or not. Conversely, they use data to discover why candidates with certain demographics are not applying. Data analysis can also reveal the impact of the pandemic on candidate priorities and how organizations can meet their expectations.


Organizations need to hire people who have the desired skills and experience. They also must ensure that the candidates fit the organization to prevent disruption. By using data, they can identify red flags they would like to use to disqualify candidates and save time, effort, and money by hiring candidates with a better fit. Personality testing of applicants can also help recruiters to find if they will mesh well with the organization.

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