Many modern-day organizations understand the relevance of strategic planning and spend a great deal of time and money to come up with related cues. However, it’s still something that is neglected in the business world. The common adage that if you don’t know where you are going, you are certain to end up somewhere else, is relevant to businesses that do not have a strategic plan. Most established or successful establishments often wonder whether it is worth embarking on a strategic planning process. Hatchlabz believes there are key benefits of having a strategic plan, especially when starting a new business. Successful strategic planning is centered on building measures and implementing steps that allow an entrepreneur to engage their staff members and monitor results at regular intervals.
Hatchlabz is an establishment currently operating under the Thugbirdz business ecosystem. Thugbirdz is an NFT collection of pixelated birds wearing shades with rare traits. They are focused on the community and cultural side of NFT held by celebrities like Young Thug, Wiz Khalifa, Metro Boomin, Waka Flocka, and Sonny Digital. According to the founder of both entities, Birdm0n, the plan is to make Hatchlabz a powerhouse of the web3 culture. It will participate in event planning with some of the best artists and producers in the entertainment and fashion industry, and will also assist in the production of unique merchandise like a streetwear brand for Thugbirdz by the name of “Caw”. For these business goals to be actualized, Hatchlabz will need to take an organic cultural approach to actively build its brand internally, which will ultimately attract prominent entertainers, influencers, and promoters in the celebrity world who will eventually be onboarded into related operations. Birdm0n insists that the growth of Hatchlabz will largely be dependent on strategic plans he and his team have conceptualized before its inception.
A prime benefit of strategic planning is that it enables an entrepreneur to create one forward-focused vision that will be adored by every stakeholder affiliated with the organization. Hatchlabz’s core vision is to become an NFT-based establishment that can consult for development. For this to be a reality, Birdm0n says it will be crucial for the organization to continue growing its network of acquaintances and use personal relationships as a means of direct marketing Hatchlabz. This is a strategic plan that is known and understood by everyone currently affiliated with the entity.
Strategic planning allows a business to be proactive rather than reactive. This way, it is possible to foresee the future and prepare accordingly. Birdm0n is anticipating certain unfavorable scenarios and is taking precautions to avoid them. For instance, he is aware that there are many developers currently being incubated within ThugDAO, an NFT community that is operating under the oversight of Thugbirdz. To ensure he taps into their talent; he is planning to incorporate them into Hatchlabz. This is a proactive move that keeps his business one step ahead of everyone.
Birdm0n says that strategic planning defines the direction of an organization while at the same time establishing realistic objectives that are in line with an idealized vision. With a linear strategic plan, Hatchlabz can track its progress- a resolute way of ensuring success is actualized.