Harnessing Technology Consulting Services for Business Success

Technology Consulting

Technology consulting solutions provide expert advice and assistance to organizations to help them make informed decisions about their use of technology. This can include recommending and implementing new systems, troubleshooting and solving technical problems, and more. Technology consulting can provide numerous benefits to organizations and help them effectively leverage technology to achieve their business goals.

Target is a general merchandise retail chain with stores in all 50 U.S. As the second largest retailer in the United States, Target envisaged becoming better by adopting technology consulting solutions for the complete digital transformation of its company. 

The company implemented Beacon technologies across 50 U.S. stores. This helped them to track customers’ indoor location; the Bluetooth-enabled devices send out personalized recommendations and timely alerts on nearby deals, keeping the users engaged while in the store. It also helps the shoppers to find the items they want.

Technology consulting helped Target to have a mobile application that has now become the most potent weapon in companies arsenal and also a source of insights on user preferences, behavior trends, habits, and more. Moreover, with the help of technology consultants, Target also launched its mobile payment system in 2018. 

Use of Emerging Technologies in Technology Consulting Services

A report by MarketsandMarkets predicts that the global A.I. market in technology consulting will reach $16.06 billion by 2023, rising at a CAGR of 52.61% from 2018 to 2023. At the same time, Deloitte reports that 49% of technology consulting firms have already adopted A.I., and an additional 36% plan to do so in the next three years.

Another emerging technology is Edge computing which involves processing data and running applications at the edge of a network instead of a centralized data center or cloud. Accenture report reveals that edge computing in technology consulting could increase productivity by up to 50%.

5G technology is the fifth generation of mobile network technology, and it is expected to have an essential impact on many industries. A survey by PwC found that 69% of technology consulting firms believe 5G will fundamentally alter how they conduct business in the next five years.

Why Consider Technology Consulting Services?

Technology consulting is a type of consulting that helps organizations optimize their use of technology to achieve their business goals. Tech consultants work with clients to understand their organizational needs and goals and then recommend and implement technologies to help them meet those goals.

The end-to-end product engineering solutions offered by top tech consulting firms such as Tntra enable access to digital applications to manage complex I.T. and operational problems. In addition, the consultants ensure an organization’s transformation by offering technical solutions, frameworks, assessments, and more.

1. Enhanced Efficiency 

Digital technology consulting firms can help you identify and implement technologies that can improve the efficiency of your operations, such as automation or process management software. As technology is at the center of any business automation plan, the role of the consultant in enhancing efficiency is crucial. 

Efficient business models such as DevOps, Agile and more and the underlying tools used by tech consultants help automate business processes and technical workflows. It helps to set up 

an environment that is lean, efficient, and resilient. 

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2. Scaling I.T. Infrastructure

The advancements in the technological landscape are forcing businesses to upgrade their infrastructure to leverage emerging tech to maintain operational efficiency better than competitors.

Technology consulting companies can help small and big businesses scale I.T. infrastructure and migrate from one specific I.T. framework to another. In addition, the tech consultants provide many custom services to meet the specific challenges of each client. 

Whether the demand is to migrate to a cloud platform or adopt new architecture for enhancing the technology base of the company, the critical analysis, and planning of a tech consulting firm can not be denied.

3. Business Continuity

Business continuity refers to an organization’s ability to maintain its operations and services during and after a disruption or crisis. Technology can play a critical role in enabling business continuity, enabling organizations to maintain communication, access to data and resources, and deliver services remotely.

A technology consulting company can help the organization develop and implement strategies for maintaining business continuity through the use of technology. They can help in planning how to maintain essential business processes even at times of disaster, such as the Covid-19 pandemic.


Technology consulting companies provide organizations with expert guidance and assistance in making informed decisions about their use of technology. It can help organizations identify and implement cost-effective solutions, streamline processes, improve efficiency, and mitigate risks. Technology consulting can also be critical in enabling business continuity and helping organizations maintain operations and services during and after a disruption or crisis.

A professional consulting company can provide technology consulting solutions with valuable insights and expertise that can assist them in making informed decisions about their use of technology, leading to improved efficiency, cost savings, and risk management.

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