The demand for mouthwashes will continue to rise as consumers become more aware of the importance of oral hygiene. Mouthwashes will continue to gain popularity as a daily consumable due to their important role in reducing tooth decay and refreshing the breath. Mouthwashes will be used daily by consumers, and their use to maintain good oral health will increase sales. In addition, new mouthwash formulations will expand their therapeutic applications, particularly as a pre-procedural consumable in dentistry.
The global mouthwash market is expected to develop at a healthy rate in the next years, according to Fact.MR’s forecast study. According to the survey, global sales of mouthwashes will be worth more than US$ 11.1 billion by the end of 2026.
Key Insights from the Report
- More than 466,000 tonnes of cosmetic mouthwashes were sold globally in 2017. Throughout the forecast period, cosmetic mouthwashes are expected to be the most popular product in the global mouthwash market, according to the report.
- Until 2026, traditional mouthwashes will be primarily sold for their benefits in terms of minimizing adverse effects and ensuring optimal oral health. Natural and organic mouthwashes will see a decline in demand, while conventional mouthwashes will account for more than 65 percent of worldwide market volume by 2026.
- Mouthwash sales in modern trade shops are expected to be the highest in the globe. Modern trade stores will be the leading sales channel for mouthwashes over the projected period, with sales of more than 710,000 tonnes by the end of 2026.
- Even though North America and Europe are the most lucrative consumer markets for mouthwashes, production is expected to remain concentrated in the Asia-Pacific excluding Japan (APEJ) region. By the end of 2026, the APEJ mouthwash market will have sold over 800,000 tonnes of mouthwash.
Procter & Gamble, GlaxoSmithKline plc, Unilever plc, 3M Co, Reckitt Benckiser Group plc, Colgate-Palmolive Co., Inc., Church & Dwight Co., Inc., Henkel AG & Co. KGaA, Royal Philips N.V., Johnson & Johnson, Kao Corp, Amway, Hawley & Hazel, Dr. Harold Katz, Caldwell Consumer Health These businesses are predicted to continue to grow in the worldwide mouthwash industry until 2026.
Growing Burden of Periodontal Diseases to Increase Mouthwash Usage?
Oral disorders force countries to spend a lot of money all over the world. These diseases have a significant financial impact, but they also have a significant health impact, giving patients a great deal of agony, deformity, and misery.
Severe periodontal disease affects ten percent of the world’s population, with tooth loss as a result. Furthermore, according to the World Health Organization, high-income countries spend 5% of their overall healthcare budget on dental care.
As a result, a huge number of patients are seeking both institutional and home-based dental care. The usage of mouthwash is one of the most convenient and cost-effective treatments available. Antibacterial mouthwashes can help to reduce plaque biofilm, kill germs in hard-to-reach locations, and remove pollutants from the cheeks and tongue.
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