According to Future Market Insights (FMI), the razor and blades market is expected to surpass a valuation of US$ 3267.26 Mn in 2022. Sales of razor and blades are expected to surge as the healthy CAGR of over 3.0% through 2032.
The market for disposable razor blades is expanding as a result of rising aesthetic awareness and rising personal grooming product consumption, particularly among millennial and Gen-Z consumers. This is because disposable razor blades are simple to use, which is helping the market grow through recreational use.
Single-use razor blade usage is rising as a result of increased emphasis on hygiene during shaving to prevent skin infections, which is rejuvenating the disposable razor blade market. Disposable razor blades that can deliver such advantages are becoming more popular, driving the market expansion as demand for a close, smooth shave increases.
Key Takeaways from the Razors & Blades Market Study:
- Over the projected period, the double edge category will experience the fastest increase in terms of product type (2022-2032).
- The stainless steel sector is anticipated to rule the global market for razors and blades in terms of material.
- Due to the increasing penetration of the e-commerce business, the segment of online retailers will gain momentum over the projection period.
- Through 2022 and beyond, China is anticipated to drive expansion in the East Asian razor and blades market.
Over the projection period, India will dominate the South Asian razor and blade market (2022-2032) - A surge in the demand for razor blades is being caused by “rapid urbanisation, enhanced personal cleanliness, increasing population density, and the proliferation of transportation networks.”
Who is winning?
Participants in the worldwide razor blades market have leveraged the use of product launches, collaborations, and acquisitions to expand consumer base and strengthen sales. To draw in
prospective patrons, manufacturers have attempted to employ innovative promotional techniques, marketing, and product debuts.
Major players in the razors and blades products market are Procter & Gamble, Edgewell Personal Care, Dorco, Ltd., Societe, Oscar Razor, Feather Safety Razor Ltd., Harry s INC, Phillips, Wahl Clipper, Dollar Shave Club INC among others.
Global Razors and Blades by Category
By Product Type:
- Double Edge.
- Single Edge
By Material Type:
- Carbon steel
- Stainless Steel
By Price Range:
- Low
- Medium
- Premium
By Consumer Orientation:
- Men
- Women
By Sales Channel:
- Hypermarkets/ Supermarkets
- Convenience Stores
- Specialty Stores
- Departmental Stores
- Online Retailers
- Drug & Pharma
- Other Sales Channel
