Despite a historic recession, spending on ourselves with more meaningful experiences is proving very popular, as people want to feel something that goes far deeper into their souls than the purchase of the latest must-have gadget. However, this is also partly due to a range of innovative travel tech startups, whose products and services, augmented by AI and machine learning, are helping end-users to curate the best and most relevant experiences possible – so which companies are impressing users the most?
We may well be in the most consequential recession for decades, but this doesn’t mean people have ceased all spending – they’re just choosing what to spend their money on more wisely. Leisure travel is one way to reward yourself for the hard work you’ve undertaken, and unlike the latest fleeting gadget of the moment, global travel to special destinations is something discerning people are willing to spend on – leisure travel is not just “for the rich.”
Part of this is a psychological factor, following the pandemic’s lockdown and strict restrictions that some fear may well return. Add to this the phenomenon of rising airline ticket prices, which have only just started moderating a little, and it is no surprise to see people wanting to catch up on time ‘lost’ in lockdown – or simply a desire to reconnect with humanity and nature in ways that are very different from yet another staycation.
Indeed, travel startups and other travel-related projects around the globe are still attracting investors, partners and funding, with plenty of interest in innovative ideas from AI and Web3 development, to digital assets payments methods.
All of that said, personalized travel remains one of the most popular trends within the travel industry today – and with personalization of our experiences more granular than ever before, this displays the human psyche and desire for quality experiences has not diminshed!
So, what are some of the signs the traveltech space and personalized travel is growing strongly?
