Over the projection period, the global freeze-dried food market is expected to develop at a CAGR of 6.8%, reaching a size of US$ 54.8 billion by 2032.
The demand for freeze-dried fruits and vegetables is increasing as people become more aware of the different health benefits of a healthy, natural, and low-carb diet. The longer shelf life of freeze-dried fruits without any synthetic ingredients or preservatives is one of the primary drivers driving the market.
The consumption of freeze-dried fruits regularly can help to reduce the risk of cardiovascular disease, liver and colon cancer, and other illnesses. Manufacturers of freeze-dried fruits are creating creative products to capitalize on increased health concerns among customers.
Because freeze-dried food contains numerous elements of aromatic and medicinal plants such as flowers, seeds, stems, leaves, and roots, it is susceptible to infection by toxigenic fungus and bacteria.
These foods are made from powdered mixtures of several herbal plants that may contain poisons. This raises the risk of certain risk factors associated with freeze-dried fruit consumption, which could limit market sales to some level.
Competitive Landscape
Some of the main freeze-dried food industry participants covered by FMI are Nestle S.A., Kerry Group Plc, European Freeze Dry, OFD foods LLC, Molda AG, and others.
Manufacturers in the worldwide frozen dried food market use a variety of marketing techniques, including new product releases, geographic growth, mergers and acquisitions, partnerships, and collaboration, to uncover potential consumers’ interests and increase sales. For example:
- In 2020, Nestle created “nesQino,” a straightforward solution. This allows customers to customize their selections of healthy superfoods and beverages made entirely of natural ingredients.
Key Takeaways:
- In 2022, sales of freeze-dried foods in North America are estimated to account for 25% of the overall market share.
- Due to the rise of the food and beverage sector in nations like China, India, and Japan, East Asia will emerge as a lucrative pocket.
- In terms of product type, the freeze-dried fruits segment is predicted to command the global market in 2022.
- In terms of end-use segment, food and beverage sales are expected to stay strong through 2032.
- Over the assessment period, the B2B category will emerge as a profitable sales channel.
