NEW YORK, NEW YORK – JUNE 20: Oliver Tree performs during Forgotten Runes: Enter the Runiverse at Iron 23 on June 20, 2022, in New York City. (Photo by Dave Kotinsky/Getty Images for Forgotten Runes Wizard Cult)
Oliver Tree performs at Forgotten Runes’ bash at NFT.NYC
(Photo by Dave Kotinsky/Getty Images for Forgotten Runes Wizard Cult)
Last week, Forgotten Runes Wizard Cult hosted its official satellite event, Enter the Runiverse, on Monday, June 23 at NFT.NYC, bringing hundreds of attendees into an IRL immersive wizarding world experience that highlighted the magical world of intellectual property, entertainment, and fantasy.
From the luminescence and cloaked staff to the Potions Bar and upstairs storyboard, Forgotten Runes created a two-story multi-level immersive experience at Iron23 where attendees could rediscover their childlike wonder in an IRL R universe.
Everyone from Oliver Tree, Logan Paul, Andrew Wang, Leah Lamarr, Jen Stark, Emily (Ghoul) Mei, Piff Marti, Alex Alpert, and many more attended the event.
Centered around a collection of 10,000 Wizard NFTs, Forgotten Runes is the NFT IP brainchild of Magic Machine, with over 4,000 members who are collectively working together to help build the next great fantasy brand born out of Web3.
Partygoers enjoy revelry at Forgotten Runes’ bash at NFTNFT.NYC
NEW YORK, NEW YORK – JUNE 20: Guests attend Forgotten Runes: Enter the Runiverse at Iron 23 on June 20, 2022, in New York City. (Photo by Dave Kotinsky/Getty Images for Forgotten Runes Wizard Cult)
(Photo by Dave Kotinsky/Getty Images for Forgotten Runes Wizard Cult)
From video games and comic book series to an entire TV series, Magic Machine’s business model revolves around decentralized world-building, granting commercial rights to all of its NFT owners, allowing its community to participate in a portion of proceeds generated by their overall business.
Throughout the evening, Forgotten Runes handed out the first issue in what will be a 10-issue comic book series, which is set for release next month.
Later that night, electro-pop artist Oliver Tree took the stage as “Gigas Chad,” their Forgotten Runes alter-ego, covered head to toe in costume.
With attendees loud and vibrant, Tree’s performance brought attendees together as they sang to the beat of the industry’s current market crash and woes while emphasizing the importance of everyone being together right then and there at NFT.NYC.
At some point during Tree’s performance, an enthusiastic fan hopped on stage and attempted to place their hat on Tree’s head, which resulted in Tree beating the fan up, according to a newly released clip from TMZ.
Tree performed numerous songs, including the fan-favorite Cowboys Don’t Cry, off their newest album, Cowboy Tears.
Beyond its comic book series and video game, Magic Machine has other plans for its Forgotten Runes property. In early May, Variety exclusively revealed that John Wick writer Derek Kolstad would be teaming up with Magic Machine and animation company Titmouse to write an animated series based on Forgotten Runes. While the narrative would be primarily developed by Magic Machine, each character’s backstory would be created by each NFT owner.
The team also recently announced the launch of a full-fledged MMORPG (Massive Multiplayer Online Role-Playing Game) with investors including Dialectic, Alexis Ohanian, Libertus Capital, Kenetic Capital, Placeholder, 1confirmation, WENEW Labs, No Goat Milk (Future Corp) and crypto Twitter royalty Fiskantes, Deeze, and Soby.
