Blance is a new FinTech Save Now Buy Later (SNBL) startup that has launched the beta version of its app for Android phones on Google Play Store. Blance mobile app aims to help young adults to improve their financial wellness by providing them with discounts of up to 25% for planning their purchases for products from their favourite brands in advance.
“Financial wellness is very essential for all,” said Ashutosh Prakash Singh, the CEO of Blance. “But healthy financial habits need to be inculcated in people at as young an age as possible. Blance is a platform that makes it easy for young adults to save money on purchases. It helps customers to reach their desired financial goals by rewarding them for planning ahead.”
The Blance app works by connecting its users, primarily young adults, with merchants who offer discounts for early purchases of products. When a young adult signs up for Blance, they create a profile and select the brands from which they want to purchase products and receive discounts from. Blance then shows the customer the complete information about the exact discounts available from the merchants for planning purchases from each of the respective brands in advance, depending on the duration of the respective purchase plan.
“We have partnered with a variety of brands to offer discounts to Blance members,” said Neeraj Gupta, Co-founder and Chief Product Officer at Blance. “The discount percentages that we offer can be significant, and they would really help our customers, especially the young adults, to save a lot of money over time.”
In addition to the providing of big discounts, the Blance app also offers instant discount coupons for all those people who have an urgency to buy the required items.
“We want to make 100% sure that all our customers are able to get whatever they need, whenever they need,” said Pankaj Gupta, Co-founder and Chief Technology Officer at Blance. “That is why we offer these instant discounts apart from planned purchases.”
The Blance app is currently available only for Android devices, and is in beta testing phase. Hence it is currently only being used by a limited number of users. However, the company plans to launch a full public beta program in the coming months.
“We are very excited to launch the beta program for our app. This is sure to significantly help young adults to improve their level of financial wellness. We believe that Blance is the future of financial wellness for young adults.” said Pankaj Gupta.
About Blance
Blance is a brand new Indian FinTech SNBL start-up that aims to help young adults to improve their financial wellness by providing them with discounts for planning their product purchases in advance. The Beta version of its app is currently live on the Google Play Store. However, the company plans to launch the full public version in the coming months..
For more information, please visit www.blance.in.
