Cybersecurity

Best Cybersecurity Marketing Agency: 4 Top Choices for Cybersecurity Vendors and Service Companies

4 Top Choices for Cybersecurity Vendors and Service Companies

How do you find a cybersecurity marketing agency that understands the cybersecurity market and knows how to drive demand for your solution? 

To help, we’ve rounded up 4 agencies that excel in cybersecurity content marketing and figured out what kind of companies they fit best.

These cybersecurity marketing agencies can show results from working with a range of cybersecurity clients and have delivered long-term growth through content-led SEO, demand generation, improved brand awareness, and customer acquisition for information and cybersecurity brands.

Some have even won cybersecurity industry awards for their marketing work with clients. However, each agency fits different kinds of cybersecurity content use cases and budgets. 

Here’s what buyers need to know when choosing a cybersecurity marketing agency to take their traffic, brand awareness, and lead generation to the next level.

3 Things to Check Before Hiring a Cybersecurity Marketing Agency

Before hiring a cybersecurity content marketing agency, you need to do your research. 

Here are the four key factors to consider. 

Pricing

Some agencies require a minimum monthly retainer and charge a set-up fee. Others require only a retainer. 

As a general rule, content marketing agency pricing ranges between $3k per month and $10k for combined content creation and strategy. 

Agencies that produce individual assets typically start their pricing at around $500 for a blog post and $4k for long-form content assets, like whitepapers and reports.

Past Work

Past performance does not guarantee future results, but it is a strong indicator. 

Check out an agency’s case studies and testimonials to see what kind of clients they’ve worked with and what results they delivered. Look for known brands.

Process

What exactly does the agency do in return for your organization’s cash?

Do they create content? If so, how? You need to know if a quoted price includes interviews with your team or even original research. 

The 4 Best Cybersecurity Marketing Agencies On the Market Right Now

Based on the criteria in the previous section (i.e., pricing, past work, and process), here’s a quick ranking of the four best cybersecurity marketing agencies right now: 

1) Content Visit: Content Visit is an award-winning cybersecurity marketing agency. They won “Best Cybersecurity Marketing Agency of the Year 2025” at the Cybersecurity Excellence Awards.

Content Visit is a cybersecurity-focused content marketing agency that works with seed-funded, series A, and beyond B2B cybersecurity, privacy, and tech companies. 

They combine cybersecurity SEO, AI search optimisation, and content marketing to engage business and technical audiences. 

2) Codeless: Best for large organizations and enterprises that want to scale their content production.

3) ContentLab: Best for companies that want to focus on engaging technical audiences and producing highly technical content.

4) Bluetext: Perfect for enterprises that want combined web development and content marketing support

The truth is, whether you’re an offensive security firm that wants to help the market understand how to approach penetration test pricing or a vendor selling a bank fraud prevention solution, all these agencies walk the walk. 

So here’s some more detail on why we included and ranked each cybersecurity marketing agency like this. 

Content Visit

Probably the best cybersecurity content and AI search/SEO agency on the market right now.

Why? They’ve helped cybersecurity firms like IBM, SenseOn, and Morphisec build messaging and thought-leadership campaigns across different marketing channels and boost revenue through organic traffic and growth marketing.

Content Visit also won the Cybersecurity Excellence Award for Cybersecurity Marketing Agency of the Year 2025. This was a major stamp of approval from the cybersecurity industry. And they also manage the leading source of cybersecurity statistics on the web (which is pretty cool).

Content Visit is a content-focused digital marketing agency consisting of cybersecurity content writers, strategists, and B2B content marketing experts. 

Content Visit is a specialized cybersecurity content marketing agency and a good fit as a cybersecurity marketing agency for your company if you:

  • Are looking to build sustainable growth with content.
  • Do not have an SEO agency or want to transition from paid ads to organic growth. 
  • Already work with an SEO firm, but struggle to produce high-quality content to hit keywords or tie them in with your marketing campaigns.
  • Want to improve your overall content and copy, including sales collateral.
  • Need someone to own the entire content process, from crafting buyer personas to publishing and measuring content performance.
  • Want marketing experts who can build backlinks through digital PR and guest posting. 

They can manage the entire content marketing and search optimization process for a cybersecurity startup, including finding keywords and planning content to write blog posts, web copy, newsletters, and whitepapers, as well as measuring results. 

They are also experts in cybersecurity AI search optimization. 

Their process starts with your cybersecurity solution and your target audience, producing journalistic content and applying SEO best practices along the way. 

Pricing: Content Visit retainers start at $2.5k per month, and they also do work on a per-asset basis.

Best for: Cybersecurity companies that want expert content at an affordable price.

Hire a leading cybersecurity and information security content marketing agency.

Codeless

These guys look like a perfect fit for scaling content for mature marketing teams without losing quality. 

Codeless is a content production agency for enterprises and brands that want to scale their content output. 

They can help brands produce up to hundreds of articles a month to build SEO engines and hit difficult keywords. One of their showcase results is their partnership with Monday.com, an engagement that resulted in a >1000% increase in traffic. Impressive stuff. 

Pricing: Codeless retainers start at $7.5k per month for five blogs and go up to $20k plus. 

Best for: Large organizations and enterprises that want to produce content at scale

ContentLab

Based in Toronto, Canada, ContentLab specializes in technical content strategy, creation, and ideation, focusing on engaging highly technical audiences. We love how they offer expert guidance and act as an extension of their client teams.

Their testimonials highlight their vast content marketing experience, particularly for technical and developer-focused audiences.  

We can see they’ve worked for some major brands like Meta and Microsoft. Their services include blog posts, extended articles, whitepapers, eBooks, tutorials, guides, and courses.

Pricing: Contentlab doesn’t publish its pricing. 

Best for: Larger companies targeting developer audiences, aiming to engage with technical professionals.

Bluetext

Bluetext is a Washington D.C.-based cybersecurity marketing agency. They offer a range of end-to-end digital marketing services, including branding, website design and development, digital marketing, and strategic communications.

Based on their client list, which includes Intel and Cisco, they appear to focus on larger companies that want combined branding and digital marketing support.

Pricing: Bluetext doesn’t publish its pricing.

Best for: Enterprises that want combined web development and content marketing support.

Hire a Cybersecurity Marketing Agency 

Cybersecurity content marketing can deliver incredible results, but only if it is created by a team that truly cares about your business and your industry. 

In 2025 and beyond, cybersecurity content marketing is still one of the smartest marketing investments you can make. Quality content turns prospects into leads.

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