The Pinkfong Company, a global entertainment giant and the creators behind award-winning brands like ‘Baby Shark’, has recently announced a partnership to revolutionize the face of online early learning. The Pinkfong Company has offered its content and IP to TinyTap, an industry-leading digital education platform with over 250,000 learning activities.
Together, the brands will create a number of educational initiatives and modules using characters from the world of The Pinkfong Company. TinyTap, a subsidiary of Animoca Brands, will launch a new range of entertaining, educational content on its adaptive learning platform. Their collaboration will provide children with a personalized and immersive learning experience.
Accessibility is at the core of this creation, with children from around the world being able to learn something new while having fun with their favorite characters. The initiative will launch several learning experiences on the TinyTap platform, allowing parents, students, children, and entire communities to find a way to engage with learning in an entertaining way.
Yogev Shelly, the CEO of TinyTap, comments on the partnership, “TinyTap is thrilled to team up with The Pinkfong Company, a beloved brand that has captured the hearts of children worldwide.” Indeed, the Baby Shark Dance has over 13 billion views on YouTube, demonstrating the incredible draw to the animated character.
The launch represents an exciting milestone in the development of education technology, with its close bond with leaders in entertainment helping to create a positive impact on the market. With the combined expertise and experience of these two respective giants, the launch could revolutionize how children and educators engage with new learning content.
