Accenture has invested in GoUpscale to redefine digital content and engagement in wealth management.
Takeaway Points
- Accenture has invested in GoUpscale.
- The aim is to redefine digital content and engagement in wealth management.
- The terms of the investment were not revealed.
Digital Wealth Engagement
Accenture said on Monday that it has made an investment, through Accenture Ventures, in GoUpscale, a content engagement technology company that aids wealth management companies across Asia to reinvent client engagement strategies and elevate digital communications.
According to recent research by Accenture, wealth management firms in Asia plan to double their assets under management (AUM) to nearly US$260 trillion by 2026. These firms expect relationship management employees to drive 95 percent of that growth.
David Wilson, who leads Accenture’s wealth management practice in Asia, remarked, “Engagement through virtual touchpoints is key for an increasingly connected, digitally native client base. With relationship managers remaining one of the most important channels for clients, firms need to scale human touch without scaling cost. The investment content solution from GoUpscale empowers relationship managers to deliver personalized content that transforms everyday interactions into meaningful moments of connection and value.”
Dominic Gamble, CEO and co-founder, GoUpscale, said, “The content landscape for wealth management firms is evolving quickly, and our technology is helping them stay ahead of this transformation. The investment from Accenture will allow us to further scale our AI capabilities, refine our platform, and bring our solutions to more firms seeking to enhance their client engagement strategies.”
The Partnership
According to the report, this investment and partnership will help GoUpscale to expand into new markets and take advantage of Accenture’s generative AI expertise, industry experience, and data assets. The two companies will help wealth management firms create relevant, personalized communications and meaningful client experiences.
Accenture’s research discovered that this targeted, accessible content could bring in as much as a 6–8 percent annual increase in revenue for wealth management companies, worth tens of millions of dollars, as stated in the report.
GoUpscale will also join Accenture Ventures’ Project Spotlight, a vertical accelerator for data and AI companies. The terms of the investment were not revealed, Accenture said in a statement.
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments, and other organizations build their digital core, optimize their operations, accelerate revenue growth, and enhance citizen services—creating tangible value at speed and scale. They are a talent- and innovation-led company with approximately 801,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships.
They combine our strength in technology and leadership in cloud, data, and AI with unmatched industry experience, functional expertise, and global delivery capability. Our broad range of services, solutions, and assets across Strategy & Consulting, Technology, Operations, Industry X, and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. They measure our success by the 360° value we create for our clients, each other, our shareholders, partners, and communities.
About GoUpscale
GoUpscale is a content engagement technology business for the wealth and asset management industry. Founded in Singapore by industry veteran Dominic Gamble and personalization technologist Ben Backx in 2021, GoUpscale has over 50 organisation clients across Southeast Asia, Europe, and North America.
With content being the blood flow of today’s digital era, GoUpscale’s modular software solutions address challenges in the industry with outdated content formats and distribution via three innovative solutions that incorporate AI and GenAI to bring organisations cutting edge technology that has demonstrated significant sales activity, productivity, and revenue gains.
