Are you not satisfied with the current platform on which you are running your eCommerce business? Are you considering migrating to a new one that positively influences your brand growth? If yes, you have landed on the right page. In this guide, we will provide you with 5 top reasons that make it necessary to consider migration to an e-commerce platform. Remember, each point mentioned in this article is worth looking at. Therefore, don’t miss out on anything, and make sure you make the most of this post. So, ready to begin? Let’s get started.
1: Monthly Subscription Fee Is Unaffordable
Nearly every popular e-commerce platform has a particular monthly pricing plan. However, not all of them charge equally. Instead, they have a significant difference in subscription costs. For instance, the standard plan for BigCommerce is $29 only, while the same package for Shopify costs $49 per month.
So, if the platform that is currently at your cost is going out of your budget, it’s time to opt for a cheaper alternative. Let’s say it’s becoming hard for you to manage Shopify’s fees, but you can transfer Shopify to BigCommerce to ensure that you meet your monthly pricing on the eCommerce platform easily. A cost-effective solution allows you to cut down your extra costs.
2. You Are Facing Scalability Issues
When your online business starts growing, scalability becomes your need, not your choice. The growing e-commerce store demands more comprehensive management. However, some platforms show performance issues due to continuous growth. For example, WordPress may have difficulty managing extensive inventories, a high number of visitors, and complex e-commerce activities.
If you are facing such a problem, there is no need to stick to your current platform. Instead, look for another that helps you scale your business efficiently. Those who have their online brand on WordPress can consider a smooth WordPress to Shopify migration so that they can enjoy various scalability options of Shopify. Replatforming provides you with the flexibility to expand your business proficiently.
3. The Current Platform Has High-Security Threats
Some e-commerce platforms are open source, which makes them more susceptible to security threats like hacking attempts. Apart from that, some outdated platforms like Magento don’t support the latest security updates. Similarly, WordPress, which is also an open-source platform, may have security issues despite being integrated with plugins. So, using such a platform is no less than putting your online store in danger.
Therefore, if you think that the current platform doesn’t follow robust security measures, make sure you migrate to a secure one. Migrating from platforms like WordPress to Shopify or other less secure platforms to safer ones requires you to get assistance from professionals. No matter whether you have a small-sized store or a large e-commerce store, an expert will ensure that everything is transferred to the new platform without any loss of data or other issues.
4. Your Platform Is Having Problems With Integrations
Running an online store involves multiple processes. From inventory management to marketing automation, you have to see many things. To ensure that all your processes flow smoothly, you have to integrate third-party integrations with your platform. However, the fact is that some platforms don’t support some integrations or apps, which makes you disappointed.
If you have found an excellent app but your platform lacks integration capabilities, it can slow down your operations. In such a case, re-platforming allows you to connect your store to essential tools like CRM systems, payment gateways, analytics software, and many more. So, instead of smashing your head with the current platform, find another one that supports external apps efficiently.
5. Current Platform Is Charging Extra Fees On Transactions
Every e-commerce store owner wants to get the maximum profit margin on their sales. However, some platforms charge an extra fee for each transaction or purchase. This reduces the profitability, which is not bearable for anyone. For instance, Shopify cuts 1% to 3% of each transaction if you don’t use its own payment portal.
On the other hand, BigCommerce doesn’t put such additional costs. So, if you are running your store on Shopify, it’s advisable to transfer Shopify to BigCommerce to avoid paying unnecessary money that lowers your profit. Remember, this example is just to illustrate a situation to help you understand the matter. If your store is on any other platform that has extra transaction fees, migrate to one that doesn’t have such restrictions.
To Sum Up
After reading this article, we hope that you have learned when you should consider re-platforming your online store. We have tried to make everything clear to you. So now, making the right decision about e-commerce migration doesn’t have to be difficult. Remember, migrating to a new platform due to some solid reasons opens the gates to growth. So, don’t hesitate to ask.
