Recruitment has always been challenging and intricate, especially for small and medium-sized businesses (SMBs), which are always at a disadvantage when pitted against larger corporations. The labor market is hyper-competitive, and SMBs consistently try to attract and retain top talent and upend larger companies, however difficult it can sometimes be.
Besides the limited pool of candidates and high turnover rates, human resources must contend with the increasing complexity of hiring processes. HR software company Folks is trying to help SMBs overcome these challenges. It is armed with an array of systems, one of the most notable being its Application Tracking System (ATS), designed specifically for SMBs and staffing agencies. The system helps streamline their job placement processes and secure the talent they need to thrive.
Recruitment Challenges for SMBs
For most SMBs, the hiring process is often fraught with challenges. Unlike larger enterprises, they often lack dedicated HR teams or the resources to invest in advanced talent-scouting technologies. Posting job ads, sifting through resumes, coordinating interviews, and maintaining communication with candidates can quickly overwhelm small teams. Moreover, with the rise of remote work, competition for skilled workers has expanded beyond local markets, making it even harder for SMBs to stand out.
This is where Folks’ ATS comes into play. Designed for SMBs’ needs, the platform addresses common hiring pain points by offering tools that simplify, automate, and enhance the hiring process.
Building an Efficient Candidate Management with Folks’ ATS
One of the ATS’s standout features is its approach to candidate management. Recruiters can easily access and organize candidate profiles, including resumes, cover letters, interview notes, comments, titles, and career opportunities. The system leverages CV parsing technology to extract details from resumes automatically, ensuring profiles are accurately filled without manual data entry. This automation saves recruiters valuable time while maintaining consistency in candidate records.
HR and staffing agencies dealing with hundreds or thousands of applicants are known to use and appreciate keyword search functions. This feature lets them quickly look for candidates with specific skills or experience. While this in itself is helpful, Folks takes it up a notch by integrating advanced candidate match-making. The system compares applicants’ skills against job requirements and suitability. This allows hiring teams to instantly see which candidates align best with a role, improving efficiency in the selection process.
Effortless Job Posting and Candidate Engagement
Every company’s hiring process is unique, but a fundamental aspect shared by recruiters and staffing agencies is the core process of talent acquisition—job posting, interviewing, and evaluation. Folks acknowledges this by offering customizable workflows. Whether setting up distinct interview steps or tailoring evaluation criteria for different roles, SMBs can create hiring processes that meet their specific needs.
Folks also simplifies the process of advertising job openings by integrating with multiple job boards. The system automates application transfers with an open API, ensuring that all candidates are consolidated within the platform. This feature reduces manual effort and ensures no applicant slips through the cracks, a common occurrence in recruitment.
While data handling is crucial in recruitment, timely and personalized communication is also important in maintaining a positive candidate experience and prevents other companies from snatching up top talents. One of the most common complaints of applicants is the lack of communication and updates from staffing agencies. Folks addresses this by enabling SMBs to engage with candidates directly through the platform. Whether sending personalized emails or using predefined templates, recruiters can keep candidates updated at every stage of the hiring process.
Supporting SMBs Create a Notable Online Presence
Organizing the recruitment process is essential, but the first step to a successful workforce acquisition is having a strong employer brand that attracts top talent.
Folks knows this and has incorporated a feature in the ATS that makes it easy for SMBs to create an impressive digital representation. The platform allows businesses to generate career pages in just a few clicks, showcasing job openings and streamlining the application process.
As the labor market changes, SMBs must stay adaptable to keep up. Tools like ATS offer a practical, scalable solution to recruitment challenges, enabling businesses to attract the best candidates and build stronger teams. By automating routine tasks, improving candidate experiences, and providing actionable insights, Folks is helping SMBs stand out and win the war for talent.
