This is an era of limitless opportunities! – Do you agree?
Living in the 21st century means that you’ve access to numerous opportunities that you can utilize to make your business better. Regardless of the inflation and the rising competition, you can still strive to grow in your specific niche.
Yes! With the magic of animated content, you can easily uplift your business growth. But what is this 3D animated content? And how it can benefit your business?
With advanced technology, it becomes possible to showcase your product or services in a more captivating manner. And 3D animation is here to help you out.
Even today, many companies are providing 3D animation services in the US, Canada, and around the globe.But where to implement it? How to get benefits?
Don’t worry, today’s blog reveals the best ways businesses can benefit from 3D animated content. Let’s dive in!
What Is 3D Animation?
3D animation is revolutionizing how businesses market their products and services. This technique enables companies to create high quality visually appealing stunning content that captures the interest of the audience. But what is it?
3D or 3 Dimensional animations create moving images/objects in a three-dimensional environment, giving the illusion that the image is moving in the digital space. This is done by using computer software or devices such as motion capture (mo-cap devices).
Why Should You Prefer 2d or 3d Animated Content?
Now, after reading about what 3D animation is, a question might pop into your mind; why prefer it? Is it the only way to maximize growth? How? Don’t worry; here, your every concern will get addressed!
It’s an open secret that animation itself has a maximum impact on your audience. Regardless of the type of animation you consider, it will give you high engagement! But why??
If you’ve watched the movie “Jurassic Park,” you’ll get an idea that viewers are like Tyrannosaurus Rex: “Vision Is Based on the Movement.” Modern-day humans have an attention span of 8.25 seconds; this means that you need to put a lot of effort into retaining the traffic, or else your bouncing rate will keep on increasing.
So, what to do? As you know, a modern problem requires a modern solution. Thus, animation is the perfect answer to the low-engagement problem. Animated videos help you connect with your audience while letting them take desirable actions.
Whether you prefer to go with the best 2D animation or try out the 3-dimensional animated content, you’ll always experience an incredible response!
How 3D Animation Works?
After knowing the impact of 3D animation, you’ll be curious how it works. The 3-dimensional animations are created by using different software programs or tools like 3ds Max, Maya, or Blender.
The process of creation starts with building a 3D model, or meshes, which are then rigged by the armature system or skeleton. Now the rigged models are manipulated and animated according to the vision of the animator.
Once the model is animated, it is then rendered as a sequence of images, typically at 3D frames per second. The illusion of motion is formed when animation is played back in succession. This is how a virtual 3d environment is created. Once it is formed, it can then be populated with various 3d objects. Artists then can easily animate the project by creating a series of keyframes.
This is a general perspective on how product animation in 3D works. With the help of software, artists can easily create an animation that looks real.
2D Or 3D- Which One Works Best?
2D or 2-dimensional animation is a traditional way that has been used by the entertainment industry for a long time. Now, many other businesses incorporated 2D in their campaigns and content marketing to make sure that they get the desirable results.
However, with the transformation of technology, the dynamics changed. Now computer-generated imagery ushered in this new era of animation. Thus, the techniques are upgraded for both 2D and 3D animations. But what’s the difference between the two?
Generally, 2D animations are created with drawings and paintings on transparent celluloid sheets that are photographed and placed together in a frame. It can be both hand-drawn or computer generated. However, in both cases, the process starts with creating individual cells or frames. Software such as Adobe Photoshop or After Effects is used for computer-generated frames.
While this process seems daunting, the production of 2D requires less time and budget as compared to 3D. When it comes to 3D animations, they give a more realistic look but can be more time-consuming and expensive. Thus, often companies with low or limited budgets prefer 2D over 3D.
So, which one to prefer?
At present, 3Ds are primarily used in blockbuster movies, giving a touch of reality! So, by investing in 3D, regardless of your business niche, you can hit the heart of your audience! Making them connected with your brand!
But how can you benefit from 3D animated content? Let’s know below!
7 Surefire Ways You Can Take Benefits from 3D Animated Content
It’s a fact that 3D animation doesn’t require a special introduction. With its high popularity around the globe, almost everyone is aware of it.
Modern, beautiful, and diverse computer-generated videos have become extremely common, making their way to the entertainment industry, television advertisement, and also utilized in other forms of marketing. But how can it benefit your business?
Let’s discover it below!
1. Engage More Viewers
One of the top benefits of 3D animated content is its ability to engage more viewers as compared to traditional ones. Whether you are planning to utilize the animation on your website or just for marketing purposes, it will give you more engagement without any hurdles. This is one of the best ways you can benefit from animated content.
2. Develop Your Brand
If you are looking to develop your brand from scratch or want to revamp your branding, the animated content can help you in reaching your desired goals without any hurdles. By utilizing the technology and imagery, you can easily explain your business goals or objectives in a better way. Thus, this can lead to a positive image of your brand, ending up with more audience.
3. Improve Cost-Effectiveness
With the product animation in 3 dimensional, you can achieve up to 100% accuracy level. Although 3D animated content might seem expensive, it’s worth it. By creating photorealistic models of various products and objects, you can easily correct errors that help you in saving time and cost. Thus, it has become a blessing for the manufacturers.
4. Get More Reach
Who doesn’t like growing the business? With animated content, you can not only get engagement but also expand your target audience, ultimately catering to a broader audience. By taking 3D animation services, you can easily reach this goal without any issues.
However, it is also vital for you to make sure that you utilize the animation tools in the perfect manner to accomplish your goals.
5. Personalized Ads
In the era of digital marketing, it becomes necessary to reach out to each member personally through computers and smart devices. But it still needs connectivity, as your target audience already gets hit by so many emails and texts from a variety of marketers.
So, here at such a stage, animation gives you the leverage to create personalized ads based on their demographics, interest, and other factors. This would help in resonating with the audience. You can customize the ads as much as you want, reaching the line where your customers feel valued!
6. Appeals to All
Animations are one of the few things that everyone loves to watch. Whether it’s an anime, cartoon, or any other character, you’ve probably noticed that every age group feels connected. This is where animation makes the work easy for you. It helps you to connect with almost everyone without any difficulty. Your animated content stays appealing to all.
7. Promote Upcoming Product
Do you want to inform your audience regarding the upcoming products? Don’t worry animated content can help you do that! You can utilize a 3-dimensional image of the product, which is still underway, to engage the audience and create hype before its launch.
Let’s Leverage the Power of Animated Content Today!
Creating 3D animated content doesn’t have to be time-consuming. You don’t need to deploy a team of animators and designers to have one for your business. Instead, by taking animation services, you can easily bring your idea to life.
So, let’s try it out before your competitors start to capture your audience!
