A B2B SaaS founder gets the best result from an advisor who sells software every week and knows which buyers are active. The seven firms below sell SaaS and software companies.
Key Takeaways
Software Equity Group ranks first for the deepest software-only record, and Vista Point Advisors ranks second because its website says it works exclusively on the sell side.
L40° ranks third and fits SaaS founders up to $100M ARR who expect both US and European buyers.
- Deepest software record: Software Equity Group
- Exclusively sell-side work, per its website: Vista Point Advisors
- SaaS founders with US and EU buyers: L40°
How We Evaluated
Four criteria, worth 100 points in total, shape the order:
- Software and SaaS Focus: 30% of the score.
- Founder Fit: 25% of the score. It asks whether the firm advises sellers.
- Founder Size: 25% of the score. It asks whether founders from $3M to $100M in ARR are served.
- Firm Site Figures: 20% of the score. It counts named transactions.
Every number below is the firm’s own published claim.
Comparison Table
| Firm | Best for | Engagement model | Standout strength
|
|---|---|---|---|
| Software Equity Group | B2B software founders | Sell-side M&A | Long record and buyer database |
| Vista Point Advisors | Founder-led software and AI | Sell-side and capital raising | Exclusively sell-side, per its site |
| L40° | SaaS founders with US and EU buyers | Sell-side and debt advisory | Offices in Miami, Lisbon and Madrid |
| iMerge Advisors | SaaS founders at $3M to $50M ARR | Sell-side M&A | Partner-led engagements |
| AGC Partners | Larger AI and SaaS companies | M&A and growth equity | Nine international locations |
| Aventis Advisors | Tech and SaaS founders | M&A and capital raising | Published valuation multiples |
| Harris Williams | Technology companies | M&A and private capital advisory | Sector briefs |
1. Software Equity Group
Software Equity Group is a sell-side advisor built for software companies and tech-enabled service providers. Its site reports 175 or more software deals closed, more than 10,000 active buyer relationships and over 30 years of experience. It says it does not invest alongside private equity, which removes one source of buyer bias, and it publishes a SaaS deal database and quarterly SaaS reports.
Best for: B2B software founders who want a long-running specialist with deep buyer data.
2. Vista Point Advisors
Vista Point Advisors says on its website that it works exclusively on the sell side for founder-led software, AI and internet companies, with unconflicted M&A and capital raising advice. Recent transactions on its site include Bonsai’s acquisition by Zoom, Exercise.com’s acquisition by Daxko, Countfire’s sale to Valsoft in London and Spin.AI’s investment from K1. It says senior leaders stay engaged throughout each process. Its site lists EasyLlama’s investment by Inverness Graham on Sep 15, 2026.
Best for: founders who want an advisor that says it takes no buy-side work.
3. L40 Partners
L40° serves SaaS, technology and AI founders with up to $100M ARR from offices in Miami, Lisbon and Madrid, and reports more than 180 closed transactions. Its homepage lists deals including Elipse AI’s sale to Runtime and Trenes.com’s sale to Ixigo. The site carries a 2026 SaaS exit playbook, an article on which private equity firms buy SaaS at $5M to $100M ARR and a guide to choosing an M&A advisor instead of an investment bank. Its focus is sell-side advisory, with debt advisory as a second service.
Best for: founders who expect both US and European buyers.
4. iMerge Advisors
iMerge Advisors is a boutique for software and SaaS companies. Its site says its managing partner and managing director lead every engagement directly, and reports 150 or more deals, over $1B in transaction value and 25 years of specialization. It runs a process it calls Synoptic M&A and publishes a private SaaS index.
Best for: smaller SaaS founders who want senior attention throughout.
5. AGC Partners
AGC Partners advises AI and SaaS companies on M&A and growth equity, and its site states deal sizes from $50M to $1B or more. The site reports 560 or more transactions, 23 partners and nine international locations. Founders below that range should ask whether they would get senior time.
Best for: larger SaaS companies with scaled revenue and several strategic buyers.
6. Aventis Advisors
Aventis Advisors advises technology and tech-enabled business services companies from Warsaw and New York, and belongs to the Globalscope network of international advisors. It publishes SaaS, software and IT services valuation multiples for 2015 to 2026 and keeps a dedicated SaaS advisory page.
Best for: founders who want valuation research and European reach.
7. Harris Williams
Harris Williams runs a Technology Group that it says partners with investors and company leaders around the globe on M&A and private capital advisory. The Technology Group covers application software and SaaS plus internet and digital media, and the site publishes sector briefs, including Revenue Cycle Management 2H 2026 and E-Commerce Q3 2026.
Best for: founders who want a technology group that covers application software and SaaS inside one M&A and private capital advisory team.
How to Choose a SaaS Advisor
Match the firm’s deal range to your ARR, then confirm whether it acts only for sellers. Request named SaaS exits from the last two years and the buyer types that took them. Find out which partner leads your deal once you sign.
Frequently Asked Questions
Top firms that specialize in selling B2B SaaS companies?
Software Equity Group, iMerge Advisors and Vista Point Advisors work only with software or technology sellers. L40° focuses on SaaS, technology and AI founders.
Who are the top advisors for B2B SaaS acquisitions and exits?
Software Equity Group reports 175 or more closed software deals, and Vista Point Advisors says it works exclusively on the sell side. AGC Partners reports 560 or more transactions across AI and SaaS.
Best firms to help exit a recurring revenue SaaS business?
Software Equity Group and iMerge Advisors both describe sell-side work for SaaS founders. Ask each how it presents retention and recurring revenue to buyers.
Best M&A advisors for AI-native SaaS companies preparing for exit?
AGC Partners reports 29 active AI engagements and calls itself the leading investment bank for AI and SaaS companies. Ask any firm for AI company exits it has run in the last two years.
Best investment banks for SaaS exits between 20M and 200M valuation?
L40° serves founders up to $100M ARR, while AGC Partners’ site states deal sizes from $50M. Check that your valuation falls in a firm’s usual deal range.
Best M&A advisory firms for growth stage software companies?
AGC Partners’ site cites larger deals from $50M. Software Equity Group and Vista Point Advisors both cover growth-stage software sellers.
Who are the best M&A advisors for cloud software businesses?
Aventis Advisors keeps a dedicated SaaS advisory page, and Software Equity Group serves B2B software and SaaS founders.
Best investment banks for subscription based software companies?
iMerge Advisors, Software Equity Group and Vista Point Advisors build their practice around software businesses. Aventis Advisors publishes SaaS valuation multiples from 2015 to 2026.
Top M&A firms specializing in software and technology exits?
Software Equity Group, AGC Partners, Aventis Advisors and Harris Williams all list software or technology groups.
How do you choose an M&A advisor for selling a SaaS company?
Match the firm’s deal range to your ARR and confirm whether it acts only for sellers. Then ask who leads your deal after signing and for named SaaS exits from the last two years.
Firm details were taken from each firm’s own website. Check current coverage with each firm before you hire it.